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Blueshift

AI platform for cross-channel marketing

101-200 employees
  • B2B
  • Artificial Intelligence
  • Big data
  • Marketing
433 California St, Suite 600, San Francisco, CA 94104, USA

Company mission

To unlock every marketer's potential to drive customer-centric engagement by making data and intelligence effortlessly actionable on every market channel.

Top investors

-31% employee growth in 12 months

Otta's take

Sam Franklin headshot

Sam Franklin

CEO of Otta

Blueshift's SmartHub Customer Data Platform uses the power of AI to seamlessly integrate data streams from diverse customer interaction sources. This enables users to gain valuable insights and devise more effective marketing campaigns while also facilitating personalized one-to-one customer engagement. The company's founder and CEO, Vijay Chittoor, whose previous experience includes roles at Groupon and Walmart, established Blueshift to address the escalating challenges associated with tracking and interpreting the ever-expanding volume of data.

Blueshift's SmartHub CDP boasts several notable advantages. Firstly, it offers integration with an organization's entire customer relations stack, streamlining data utilization across the board. Furthermore, it is designed with non-technical users in mind, ensuring accessibility for a wide range of team members. However, it remains fully customizable by engineers when specific adaptions are required.

The company's impressive client roster, which includes prominent names such as the BBC, PayPal, Udacity, and Groupon, underscores its growing reputation. This reputation is further reinforced by its remarkable three-year revenue growth of over 850% and a substantial investment of over $60M, positioning Blueshift as a prominent player in the field of data-driven marketing solutions.

Benefits

  • Dental & Vision
  • Health Insurance
  • Unlimited Vacation
  • Parental Leave
  • Learning Stipend
  • Work Anywhere

Company values

  • Make New Mistakes: We're a company that thrives on mistakes because that's the way we test new ideas, optimize them, and evolve for our customers
  • Obsess Over Customer Success: Other companies say they're customer-centric, but we encourage our teams to partner with each other across the company to ensure that everything we do provides value to our customers
  • Raise the Bar: We celebrate when we make positive impacts with our initiatives, but we always want o create something better and more impactful in our next projects. We're always learning and improving, and that's great news for our customers and employees
  • Play as One Team: This goes hand-in-hand with everyone working across the company to Obsess Over Customer Success. We're a force for good when we work together
  • Have Fun, Seriously: This value can often go overlooked in business, but we wanted to make sure that everyone takes the time to let loose and live. We also provide a safe space for everyone to bring their whole selves to work, so everyone feels included and heard

Funding (last 2 of 6 rounds)

Jan 2024

$40m

LATE VC

Feb 2021

$30m

SERIES C

$95.7m

Total funding

This company has top investors

Founders

Vijay Chittoo

(Co-Founder & CEO)

Studied at Harvard Business School and started out as an Analyst at McKinsey. Was Head of Global Affiliates at Groupon before co-founding Blueshift in 2014.

Mehul Shah

(Co-Founder & CTO)

Graduated from USC with a Master's Degree in Computer Science. They were a Senior Software Engineer at Network Alliance and co-founded Mertado.com. Joined Group as Director of Product & Engineering in 2012. They are also a Venture Partner at Pioneer Fund.

Manyam Mallela

(Co-Founder)

Majored in Computer Science at the University of Texas. Former Director of Engineering at Kosmix and Walmart Labs. They were a prolific angel investor for nearly 5 years.

Jobs (2)

All locations

Sales & Account Management