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Brooklinen
Luxury bedding and loungewear
- 101-200 employees
- B2C
- Retail
- Lifestyle
- Fashion
- Consumer Goods
- eCommerce
- 10 Jay St, Brooklyn, New York 11201, US
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Company mission
To bring a good, luxurious night's sleep to everyone by providing high-quality yet affordable bedding and home essentials.
Few candidates hear
back within 2 weeks
42% employee growth in 12 months
Otta's take
Theo Margolius
COO of Otta
Brooklinen delivers a range of high-quality home essentials to cut out middleman suppliers, traditionally a major cost in the supply of bedding. The result is that Brooklinen is able to reduce the complexity associated with its supply chain whilst increasing product quality.
In a crowded market for home essentials, Brooklinen has proven to be hugely profitable. Its strategy of focusing on a vertically integrated supply chain has paid off with significant revenue. By creating lightweight and durable sheets designed to soften after each wash cycle, Brooklinen provides an attractive option for those wanting luxury sheets without the hefty price tag.
From the funding it has received, Brooklinen has been able to invest in its product range, such as through its expansion to loungewear to offer more options for customers. Further, the opening of physical stores in highly profitable locations has been a smart move by the company, and it currently has plans to open 30 stores by 2024.
Benefits
- Hybrid work
Company values
- Amazing Products: Qyality is our top priority. We use the most luxurious materials and partner with top caliber factories
- Better Experience: We believe shopping should be simple and hassle-free, so we've curated an experience to offer only the best options
- A Personal Touch: Our emphasis is on service and we strive to make a product that is exactly what you are looking for. Don't see it? Just ask
- Efficient Supply Chain: Did you know sheets retail for up to 10x what they cost? By removing layers of unnecessary cost, we deliver the best possible value to you
Funding (last 2 of 3 rounds)
Mar 2020
$50m
GROWTH EQUITY VC
Mar 2017
$10m
SERIES A
$60.1m
Total funding
This company has top investors
Founders
Rich Fulop
(Co-Founder)After studying at New York University, Rich worked for 3 years as an Associate at Gain Capital, before a year at Bernstein Global Wealth Management. In August 2013, he left his role at NBC Universal to co-found Brooklinen, where he works as CEO.
Vicki Fulop
(Co-Founder)Graduated from New York University with a B.A in History. Co-founded Brooklinen in 2014 and served as the CCO for almost 7 years.