Getir differentiates itself from traditional grocery delivery services by guaranteeing that groceries will be delivered within minutes. It's one of the many new, revolutionary apps, which include GoPuff, Weezy and Dija. The delivery industry was one of the few sectors which saw considerable growth in recent years. Since then, the dark-stores market has continued to experience sharp growth as consumers continue to look for convenient options.

Getir has gone from success to success and has achieved 'unicorn' status in just 5 and a half years. The company is now active in all 81 cities of Turkey and has since expanded to the UK, the Netherlands, Germany, France, Spain, Italy, Portugal, and the USA. Following its acquisition of competitor Gorillas, the company has a strong hold on the market.