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NewGen Bikes
Electric bike manufacturer
- 1-20 employees
- B2C
- Transport
- Mobility
- Electric Vehicles
- London, UK
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Company mission
NewGen Bikes was born from a desire to bring a fresh look to electric bikes. We believe that e-bikes shouldn’t be boring and that only strong design, quality and style can drive the change of consumer behaviour and the shift to electric transportation.
Our take
The electric bike industry represents a rapidly growing sector with electric bike sales now representing a quarter of new bicycle sale value. With the combination of changing consumer trends and amplified government support for the sector, the electric bike industry is expected to see unprecedented growth over the next decade.
Tapping into this consumer trend are NewGen Bikes. They believe that traditional e-bikes are boring, not stylish and don't cater to those looking for a different mode of transport. As such, they have created a new style of bike, the 345, that is used by new cyclists and seasoned commuters alike.
NewGen have ambitions to become a leading player in the UK and international e-mobility sector where they face stiff competition from the numerous scooter and bike rental companies.
Steph
Company Specialist
Benefits
- Share option plan
- 25 days holiday + bank holidays + holiday for tenure
- Generous employee discount on your own 345
Company values
- Our culture is based on trust, transparency, communication, and collaboration. We like bouncing ideas off each other, value candid and constructive feedback and are all aligned to make things happen, inspire one another and create value for the business
Leadership
Laurie Campbell
(Co-founder)Background in financial services and business development at London Stock Exchange.
Marie Guyot
(Co-founder)Experience as a consultant driving high-impact projects in VC and private equity backed-companies.
