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Reach
Newspaper publisher
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Reach's mission is to speak up and shine a light on the truth
Sam Franklin
CEO of Otta
The age of the traditional print newspaper being a profitable, powerful enterprise is increasingly being challenged. In its place, Reach is trying to transform its historic brands into a data-informed digital media powerhouse.
The company is pursuing a double-edged strategy. It is doubling down on its 110 regional titles that are steadily growing readership compared to the troubled national papers. Secondly, it is investing in its adtech capabilities to drive up revenue from advertisers.
Reach’s transformation through this challenging landscape is not guaranteed. However, by experimenting with pulling the levers that might drive profits for the group as a whole, they are giving themselves a good chance of impressive growth.
Founders
Jim Mullen
(CEO, not founder)Joined Reach as CEO in August 2019. Previous appointments include Group CEO of Ladbrokes Coral plc and Ladbrokes plc; Chief Operating Officer of William Hill Online; and Director of Digital Strategy and Product Management at News International.
Diversity & Inclusion at Reach
Dr Julie Humphreys (Group Head of Diversity & Inclusion)