Live stream platform & marketplace for collectibles
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Whatnot missions is to enable anyone to turn their passion into a business and bring people together through commerce.
Marina del Rey, CA
CTO of Otta
The collectible toy market is large, and Whatnot has built a unique social platform that enables sellers to use livestreams to showcase their products and reach more buyers. The company’s focus is on collectible toys, some of which are rare and can cost thousands of dollars, and has also expanded to sports cards.
The idea of Whatnot was led by buyer trends. Instagram's live feature became a popular place for selling toys and trading cards, but of course was not set up to facilitate bidding or handling payments after a sale occurs. Whatnot combines live showcasing with follow-up sale capabilities, thus serving the community in a more novel way than established collectibles market players such as eBay.
The company has grown fast. It was established in 2019 and has already expanded from its original category - Funko Pop figurines - to Pokemon cards, pins, sports cards, and many more. There is still plenty of scope for expanding into new categories, as the company aims to establish itself as the go-to for this large niche, which will be facilitated by the strong levels of funding that Whatnot has raised.
Last 2 fundraises
This company has top investors
Whatnot raises $20M for its livestreaming platform built for selling Pokemon cards and other collectibles
Collectibles platform Whatnot raises $50 million Series B round, eyes growth in sports cards and memorabilia
Whatnot raises $260M Series D co-led by DST Global and CapitalG to expand its live, social commerce marketplace
Grant LaFontaine(Co-Founder & CEO)
Former Product Marketing Manager at Google, Project Manager at Facebook. Also co-founded Kit.
Experience in Engineering, including at Maker's Row, Factr, and Flight Club. Former Senior Product Manager at GOAT.
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Whatnot is hiring for 35 jobs on Otta!
Operations & Strategy