Supply chain management platform for construction


Company mission

To supercharge the construction supply chain by combining new tech, and good-old customer service.



HQ Location

London, UK


39% female employees

125% employee growth in 12 months

Otta's take on YardLink

Sam Franklin headshot

Sam Franklin

CEO of Otta

Construction is a trillion dollar industry that is still largely based on legacy analog systems. YardLink sets out to digitise its supply chain management, with an all-in-one solution for procuring tools, equipment, bulk materials, fuel, waste management, and more.

By digitising procurement channels, construction equipment can be priced to effectively pass on significant savings to capital-intensive construction businesses. Beginning as a B2B marketplace for tool rental, YardLink's platform has evolved to manage sourcing and booking, as well as payments, and is able to tackle pain points for contractors and project managers such as verifying supplier reliability, comparing available prices, and tracking all the equipment that is on hire.

The company's challenge will be in upending an outdated and complicated industry rooted in its ways, but its potential to solve such burdening issues has captured strong interest from potential clients and investors alike. Funds secured by the company will support in its goal to be the go-to marketplace for construction supplies.

Total funding - $20.7m

Last 2 fundraises

Nov 2020



Oct 2022



This company has top investors

Company benefits

  • Private healthcare (your peace of mind)
  • Your birthday off (happy birthday to you!)
  • Wellness day every quarter (life admin, duvet day, you choose)
  • Flexible working (work anywhere for up to 1 month per year)
  • L&D budget (£250 to spend per year with Learnerbly)
  • 33 holidays (rest & recuperation is important to us)

Company values

  • Be curious
  • Be bold
  • Own it
  • Empower others
  • Care deeply
  • Build trust


Neeral Shah

(Founder & CEO)

Started their career at JPMorgan Chase, before becoming Director of Strategy and New Business Development at Datum, and founded YardLink in 2017.

A wealth of experience in the equipment hire industry at major national brands, including Algeco, Nationwide Platforms and Hewden.

For companies

Claim your profile to receive high quality applications from relevant candidates.

Claim profile

For job seekers

Sign in or sign up to discover relevant roles at exciting companies.

Sign in or sign up

YardLink currently has 0 jobs on Otta

We sync with YardLink's jobs every 8 hours, so check again soon

YardLink 1YardLink 2YardLink 3YardLink 4