Senior Affiliate Manager, Gelato

Salary not provided
Senior level
Barcelona
Berlin
London

3-5 days a week in office

Gelato

Customized print products for global e-commerce sellers

Job no longer available

Gelato

Customized print products for global e-commerce sellers

201-500 employees

B2BLogisticsPrintingeCommerce

Job no longer available

Salary not provided
Senior level
Barcelona
Berlin
London

3-5 days a week in office

201-500 employees

B2BLogisticsPrintingeCommerce

Company mission

To empower global ecommerce and the creator economy to serve any customer overnight with any customized product.

Role

Who you are

  • Experience in a similar role, preferably in a fast-growing digital B2B SaaS company, start-up environment, or scale-up
  • A proven track record in building and scaling affiliate marketing across multiple countries and regions
  • 5+ years of relevant and verifiable affiliate experience, across third parties or own networks. (PartnerStack, Awin, Tradedoubler, Impact, Commission Junction, etc…)
  • Experience managing deals with B2B affiliate partners, creating outbound lead automation, and sales motions through third-party vendors
  • Strong analytical skills and a number-driven mindset
  • Solid experience working with web tracking & mobile attribution. Strong conceptual understanding of tracking technologies commonly used in affiliate marketing
  • A “getting things done” attitude, an organized and structured method
  • Excellent written and verbal communication skills in English, (one extra language will be a plus)
  • You have a start-up mentality, incredible stamina, resilience, and grit
  • You’re a doer
  • You change until you win
  • You feel comfortable getting your hands dirty while never losing sight of long-term ambition
  • You are confident in your abilities and experience, yet humble and curious in your execution
  • Embracing change, complexity, and ambiguity while also navigating a little bit of chaos is essential for success in this role
  • Working in Gelato means not only thriving in such an environment, but also finding comfort in being uncomfortable

What the job involves

  • As the Senior Affiliate Marketing Manager in Gelato, you will own a role with a high impact on the organization, as you will be responsible for developing and implementing all affiliate marketing strategies from zero to hero
  • This role is extremely dynamic and fun, that involves working alongside the acquisition, marketing, and product teams to develop compelling acquisition strategies that ignite our growth and deliver on CAC
  • Also, you will be exposed to new challenges, due to the nature of network effects when building the most relevant production on demand network in the world
  • You will collaborate with other critical stakeholders in the marketing team, such as Influencers and Partnerships, Paid Social, Paid Search, SEO, and CRM to ensure alignment with broader marketing strategies
  • You will scale our affiliate program and drive trial growth through strategic, engaging, and authentic affiliate partnership initiatives
  • Take full ownership of our Affiliate program, including crafting and executing the strategy
  • Build up and scale our relationships with new and existing affiliate partners (B2B affiliates, bloggers, podcasts, newsletters, etc…) into long-term successful acquisition channels across US, EMEA, and APAC markets
  • Evaluate the right partners to reach our audience in line with our brand, and value proposition and work closely with them to generate commercial concepts to push and scale this channel
  • Manage our global affiliate program and transform active affiliates into productive partnerships
  • Analyze data to monitor performance, and traffic quality (ROI, fraud rate), and identify growth opportunities within the channel and networks
  • Set up proper reporting processes and analyses for the affiliate program
  • Be the owner of our commission structure, budgeting, and forecasting

Otta's take

Theo Margolius headshot

Theo Margolius

COO of Otta

Gelato’s printing software network allows creators to print and ship from hyperlocal locations. This in turn allows them to deliver products within less time, for less money, and with a much smaller carbon footprint.

Interestingly, Gelato is a printing platform with no printing hardware of its own. Rather, they partner with on-demand printing services all around the world, which their customers can access through the platform.

Though it may sound like quite a niche business model, the surge in e-commerce-driven creators means that the market is growing rapidly. Indeed the market for customised products is well on its way to reaching around $300 billion, and Gelato includes the likes of Wix and Canva among its customers.

The company has grown steadily since its 2007 launch, increasing its global footprint year after year. Future growth seems certain, as Gelato aims for further expansion in the US and Asia.

Insights

Top investors

Some candidates hear
back within 2 weeks

13% employee growth in 12 months

Company

Funding (last 2 of 3 rounds)

Aug 2021

$240m

LATE VC

Jun 2018

$20m

LATE VC

Total funding: $269m

Company benefits

  • Generous Equity scheme for all employees
  • 25 days holiday + 2 festival days
  • Health Insurance
  • Business Travel Insurance
  • Hybrid working policy
  • Screen reader support enabled

Company values

  • We think as a team first
  • We value speed over perfection
  • Change and agility
  • Our entrepreneurial approach to problem-solving
  • We learn from others to “grow the apple tree”
  • We own our development

Company HQ

Oslo, Norway

Founders

Before founding Gelato in 2007, served as CEO of telecom service provider Tele2.

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