Product Marketing Manager, OpenGov
$115-150k
+ Bonus
Cloud ERP software for the public sector
Job no longer available
Cloud ERP software for the public sector
501-1000 employees
Job no longer available
$115-150k
+ Bonus
501-1000 employees
Company mission
To power more effective and accountable government.
Role
Who you are
- 5 years of successful experience marketing technology with documented results in a fast-paced environment
- Proven marketing experience in SaaS B2B, government, finance, or accounting software is ideal
- Passionate about marketing mission-driven technology to the public sector market
- Self-motivated, creative, results driven, solution oriented, direct, and strong ability to execute on multiple priorities at once
- Ability to remain focused and flexible during rapid change and competing priorities
- Documented ability to produce high-quality content at scale; ability to share high-quality content/deliverables created in prior roles
- Capable of conducting sound market research and synthesizing into practical insights for use in company, product, and marketing strategies
- Ability to hold financial, initiative-based, and budget related conversations with government executives and other market stakeholders
- Acute self-awareness and desire to grow within an organization, personally and professionally
- Minimum of BA/BS degree in Business, Finance, Accounting or other related field
- Excellent references (recent and relevant) from both former clients and employers
What the job involves
- As Product Marketing Manager, you will be part of a fast-paced, growth-oriented marketing organization, responsible for driving winning Go-To-Market strategies, enabling our front-line teams with effective coaching, content, and tools, and partnering with our Product Management organization to drive the long-term agenda for our solutions and brand
- This role will be responsible for growing our critical Permitting & Licensing suite in partnership with the great Go-To-Market organization
- Generate go-to-market messaging and positioning to inform content and GTM strategy
- Define market size, segments, and target audience for your products
- Research public sector market dynamics, including pains, priorities, news, legislation, and customers
- Document persona and buying office behaviors to inform GTM teams and campaigns
- Generate company slide decks, product and process one-pagers, field enablement materials, e-books, training and other marketing videos, among other key content
- Research and inform on competitive trends that can aid company strategy, positioning, lead generation, sales guidance, and roadmap
- Work with a cross-functional team to generate and execute internal and external launch plans for new features, products, and offers
- Develop pricing and packaging strategy with cross-functional teams, generate and update internal/external documentation with Field Operations and Business Development teams
Our take
As the world digitizes, governments must innovate their operations in order to deliver the highest standard of service. OpenGov offers cloud software products to help governments manage performance, improve budgeting, and visualize operational intelligence, as well as providing comprehensive open data.
OpenGov is the leader in local government software. Its cloud-based products, which aided a number of public agencies through the pandemic, include citizen services, procurement, budgeting and planning capabilities - made comprehensive by a series of strategic acquisitions. The company's coherent and integrated software solution significantly reduces the stress on government systems, allowing them to work smarter and better for their citizens.
OpenGov serves over 1,600 governments across the US, and continues to secure new clients. It also has made several partnerships towards improving its range of services which will enable it to remain a powerful tool for governments wishing to digitally transform.
Steph
Company Specialist
Insights
Company
Funding (last 2 of 8 rounds)
Feb 2022
$50m
LATE VC
Oct 2021
$50m
LATE VC
Total funding: $228m
Company benefits
- Work from anywhere
- Unlimited vacation
- Mission-driven colleagues
- World-class healthcare
- Professional development
Company values
- What we say we’ll do
- We have passion for the mission
- We drive for customer impact
Company HQ
Trinidad, San Jose, CA
Articles
Founders
Zachary Bookman
(CEO)Prior to co-founding OpenGov, was a Principal for Formation 8 and a Special Advisor with ISAF in Afghanistan, focusing on rule of law and governance.
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
Submit your salary to help other candidates with crowdsourced salary estimates.
Share this job
View 26 more jobs at OpenGov