Office located in Metropolitan Area, NY
Protection, privacy & compliance analytics platform
Be an early applicant
Protection, privacy & compliance analytics platform
21-100 employees
Be an early applicant
Office located in Metropolitan Area, NY
21-100 employees
To accurately provide a 360 degree view of the supply chain on every seller.
Desirable
The advertising landscape has changed drastically since Pixalate’s founding in 2012, but the company’s security and privacy software has evolved with time and is in line with a digitally-led market worth hundreds of billions of dollars. Pixalate detects and analyzes fraud within advertising via web and mobile apps and with connected television and web advertising becoming the dominant vehicles, it’s no surprise that fraudulent and criminal enterprises also leverage the platforms.
This goes some way to explain why Pixalate, a leader in the area, has gained such significant funding since its founding in 2012. Another reason is its leading Publisher Trust index, which ranks mobile and connected TV apps for their compliance and trustworthiness in advertising. The platform analyzes more than 5 million apps across Amazon, Google, Roku, and other leading marketplaces.
A third-party approach has benefited Pixalate, contrasting with the first-party risk assessments of its competitors. After all, modern consumers spend a lot of time online browsing. This has led Pixalate to publish valuable insights into app stores, showing that substantial numbers of the apps allowed on to Apple and Google don’t have privacy policies. Insights like these sets Pixalate out as a leading voice in the digital privacy discussion.
Kirsty
Company Specialist
Sep 2021
$18.1m
GROWTH EQUITY VC
Dec 2013
$4.6m
SERIES A
Ventura, Palo Alto, CA
Leadership
Jalal Nasir
(CEO)Previously Director of Product Management at TRUSTe, Senior Director Ad Operations and Platform at Geeknet, Director of Product Development at Lime Engine and Senior Program/Product Manager at Microsoft.
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