Senior Manager of Demand Generation, Wisedocs
+ Stock options
2 days a week in office
AI processing for medical documents
Open for applications
AI processing for medical documents
21-100 employees
Open for applications
+ Stock options
2 days a week in office
21-100 employees
Company mission
To erase the headache of manual work to create a more positive experience for insurance companies, legal firms, healthcare providers, and their claimants.
Role
Who you are
- This role is perfect for a strategic thinker and creative dynamo who excels at juggling multiple channels and driving impactful campaigns
- Proven experience as a Senior Marketing Manager or similar role, with a strong track record in managing multi-channel marketing strategies in the Insurtech and/or B2B SaaS sector
- Experience with Hubspot and Marketo preferred (or similar CRMs)
- Expertise in digital marketing, social media, content creation, and data analytics
- Exceptional communication skills, with the ability to craft compelling messages and engage diverse audiences
- Strong analytical skills with experience in using marketing metrics to drive decision-making
- Creative thinker with a passion for innovation and a keen eye for detail
- Ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced setting
What the job involves
- As our first Marketing Leadership hire, the Senior Manager of Demand Generation will have the opportunity to make a significant impact on our overall growth strategy
- This is a high visibility, high impact role, with large opportunity for upward mobility
- You will be responsible for developing and executing innovative demand generation programs to drive awareness, leads, and revenue
- With our cutting-edge technology and strong industry presence, you will be working on high-impact initiatives that will shape the future of document processing
- You’ll be at the helm of our marketing strategy, shaping how we communicate our innovative solutions to the world
- The position is a hybrid model with on-site presence twice/week in Downtown Toronto
- Strategic Leadership: Develop and execute comprehensive marketing strategies across all channels to drive brand awareness, lead generation, and customer engagement
- Channel Management: Oversee and optimize all marketing channels, including digital, social media, email, content, and events, ensuring a cohesive and compelling brand message
- Campaign Innovation: Design and implement innovative marketing campaigns that capture attention, engage audiences, and drive conversion, leveraging data-driven insights to refine and enhance performance
- Brand Storytelling: Craft and deliver persuasive brand narratives that resonate with our target audience and differentiate us from the competition
- Performance Analysis: Monitor, analyze, and report on the effectiveness of marketing activities, using key metrics and analytics to guide strategic decisions and optimize ROI
- Team Collaboration: Work closely with cross-functional teams including sales, product, and design to align marketing strategies with business objectives and ensure seamless execution
- Market Insight: Stay ahead of industry trends, competitor activities, and emerging technologies to keep our marketing strategies fresh and relevant
- Budget Management: Manage the marketing budget effectively, ensuring resources are allocated efficiently to maximize impact and return on investment
Our take
Wisedocs was born out of frustration with one of the healthcare administration's most cumbersome tasks: medical record management. Its automated processing software tackles this head-on, aiming to contribute to better overall healthcare by freeing up valuable manpower and time currently spent on paperwork.
Wisedocs has successfully developed an AI-powered solution that demonstrably outperforms traditional methods of handling unstructured medical documents. Hence, the company streamlines the process of clinician notes, medical briefs, records, assessments, and discharge summaries.
Backed by prominent investors, Wisedocs successfully launched in the US in 2022, followed by the opening of a new American headquarters to support its growing US customer base. This was followed by further funding in 2024. It believes its product can significantly reshape the American healthcare and insurance landscape, where streamlining paperwork and unlocking critical data are major concerns.
Freddie
Company Specialist
Insights
Few candidates hear
back within 2 weeks
Company
Funding (last 2 of 6 rounds)
Aug 2024
$3.4m
EARLY VC
Jan 2024
$9.4m
SERIES A
Total funding: $19.8m
Company benefits
- Healthcare: 100% company paid healthcare benefits. Benefits across health, dental, vision, and extended services plus sick days
- Vacation: Generous paid time off for all employees to ensure you can step back and avoid burnout and stress
- Remote-First: A flexible remote-first work environment with a large office space in the heart of downtown Toronto to use as you see fit
- Stock Options: We offer you stock options so your investment in your career will pay off
- Referral Bonus: We reward those who refer great team members our way. Get a referral bonus for successful onboarding
- Events: Gather regularly for fun activities as a team completely sponsored by Wisedocs
Company HQ
Downtown Toronto, Toronto, ON
Articles
Leadership
Connor Atchison
(CEO)Previously served in the Canadian Armed Forces Infantry before moving into Healthcare Administration within the Armed Forces.
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