Senior Product Marketing Manager, Sweep
€50-60k
1-5 days a week in office
Carbon footprint management solution
Open for applications
Carbon footprint management solution
101-200 employees
Open for applications
€50-60k
1-5 days a week in office
101-200 employees
Company mission
To help businesses track and act on their carbon, so they can become forever companies.
Role
Who you are
- Bachelor's or Master’s degree in Marketing, Communications, Business, or a related field
- 5+ years of product marketing experience, preferably in a SaaS and/or sustainability-focused company
- Demonstrated ability to develop effective product marketing strategies and communicate the value proposition of complex products
- English native speaker. French is a plus but not required
- Strong analytical skills and data-driven thinking
- Excellent written and verbal communication skills. You need to have a true passion for making complex things logical and simple
- Ability to work cross-functionally and manage multiple stakeholders
- A passion for sustainability and making a positive impact on the planet
What the job involves
- Sweep is hiring a Senior Product Marketing Manager to drive product adoption and ensure that our customers achieve their sustainability goals using our platform
- As Senior Product Marketing Manager, you will be at the forefront of our product communication and bridge the gap between the product, marketing and sales teams
- Your role will be to drive adoption of the Sweep platform by developing compelling product communication strategies that demonstrate the value and benefits of our sustainability management solutions to businesses worldwide
- Market knowledge: Be an expert on our buyers, who they are, how they buy and their key buying criteria. Understand the competitive landscape and position our product to win
- Messaging and positioning: Develop compelling messaging and positioning that highlights the unique value proposition of Sweep’s platform to different audiences
- Product releases: Plan and execute the launch of new products and features by managing the cross-functional implementation of the plan across marketing, sales, product management, and customer success teams
- Content creation: Create high-quality content both in the app and across all other communication formats and channels, such as product release newsletters and videos, case studies and blog posts that highlight the benefits of our platform
- Sales enablement: Provide sales with the knowledge and materials they need to close deals, e.g. pitch decks, datasheets and FAQs
- Performance analytics: Measure and report on the performance of product communication initiatives against goals and adjust strategies as needed
Our take
Even as eco-friendly sentiment increases, the vast majority of companies aren’t measuring their emissions accurately and regularly. And, with ESGs and carbon-tracking ramping up the corporate agenda, companies are scrambling for solutions, especially in light of the coming sustainable reporting regulations.
Sweep, which targets carbon management in large enterprises at the FTSE 500 level, delivers software that enables users to "take control of their climate journey" - with a toolsuite that makes carbon data collection, security and analysis seamless and automated.
With Sweep, the burden on companies to track their impact is lessened, leaving them to focus on actively reducing their carbon footprint and contributing to global net-zero efforts. Though there are other players in the market, such as Plan A, Watershed, and Emitwise, Sweep has secured itself a leading position with smart partnerships and a deep focus on the specific tech requirements of the space.
The company has seen good funding, being one of the best-funded carbon management platforms on the market. In 2022, Sweep interestingly reported on the ineffectiveness of traditional carbon offsetting - which has for some time been up for debate - and published a carbon reduction methodology designed to "limit financial and reputational risks and add moral weight to corporate climate programmes."
Freddie
Company Specialist
Insights
Few candidates hear
back within 2 weeks
36% female employees
53% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Apr 2022
$73m
SERIES B
Dec 2021
$22m
SERIES A
Total funding: $100m
Company HQ
Antigone, Montpellier, France
Articles
Founders
Rachel Delacour
(CEO)Previously Co-Founder & CEO of BIME which was acquired by Zendesk. Rachel has extensive experience as a board member alongside her role as CEO and co-founder of Sweep.
Yannick Chaze
(CTO)Worked at Zendesk for four years, ultimately as a Senior Engineering Manager. Former Lecturer at Polytech Montpellier.
Raphael Güller
(CDO)Worked at Zendesk for four years, ultimately as Creative Director. Has also been Creative Director at Neue Zürcher Zeitung.
Share this job
View 12 more jobs at Sweep