Through Masterworks, SEC-qualified paintings by names like Banksy, Monet, and Picasso are portioned, allowing retailers to hold just a percentage of the piece via its platform. Having acquired over 100 assets, worth a total in the hundreds of millions of dollars, the company has scaled well and remained agile as it capitalizes on the ever-increasing popularity of alternative assets.

The company has also focussed on building out its technological capabilities. For instance, by leveraging proprietary data - acquired from becoming one of the most important buyers on the market - Masterworks believes it can deliver increased returns for its retail investors, adding further value to its platform that should attract and retain users.