Paid Social Media Senior Executive, Cancer Research

• You could currently be a social media executive looking to use your skills within the charity sector OR a Marketing Executive who wants to focus purely on social channels
• Whatever your background, as long as you can demonstrate experience working in Paid Social and have Meta and LinkedIn experience, we would love to hear from you
• Experience of working in Paid Social. Meta and LinkedIn experience essential; TikTok, Pinterest and Snapchat desired but not essential
• Experience of interpreting Paid Social campaign briefs, setting up ad campaigns and the ability to suggest or implement optimisations
• Knowledge of how campaign tracking works, including implementation of UTMs, marketing tags and custom conversions
• Excellent communication and relationship building skills, with the ability to work with a large number of stakeholders
• Excellent time management and organisational skills, with the ability to juggle multiple projects simultaneously, meet deadlines and adopt a positive, can do attitude
• Passion for social media and interest in keeping on top of social media trends and innovation
• Willingness to take the initiative when working on projects and proactively collaborate with line manager to seek support where needed
• We are unable to recruit anyone below the age of 18

• Reports to: Paid Social Media Manager
• Cancer Research UK are looking for an experienced Social Media Senior Executive to join our in house social media team
• In this pivotal role, you will support the social and marketing teams in delivering exceptional paid social media campaigns, both in-house and in collaboration with external agencies
• Social media is a key growth area for CRUK so you’ll be joining at a time when your skills and experience can have a real impact
• In this role you'll be instrumental in handling campaign briefs, optimising and reporting on campaign performance and helping to shape best practice and ways of working within the team
• In return you’ll be joining an award-winning team that deliver campaigns bringing in circa 600K for the charity as well as supporting on health campaigns which spread awareness of cancer
• Responsibility for the planning, set-up, delivery and analysis of Paid Social campaigns in-house and with external agencies
• Providing regular stakeholder reports that analyse the success of paid social media activity helping to achieve key performance indicators
• Supporting the continuous testing and analysis of campaigns, spotting opportunities to optimise ongoing activity and making recommendations to improve the effectiveness of future campaigns
• Liasing with key partners and creative agencies for the production of social media assets in line with best practice
• Monitoring and developing effective benchmarking to measure the impact of social media campaigns
• Responsibility for the in-house testing roadmap and learnings log
• Support with continuously improving social media processes and campaign delivery documentation
• Creating high quality social media content (copy, imagery and video) that will appeal to our audiences

• Closing date: 08 December 2024 23:55
• Recruitment process: Competency based Interview via Teams
• Interview date: Wednesday 17 December 2024

• Health & Wellbeing - Health and wellbeing are important to us. We want our people to have time away from work to support their different commitments, needs and interests
• Our occupational health and mental wellbeing support are accompanied by online health assessment tools, Our confidential employee assistance programme is available to all to provide support for any concerns in your work or personal life for ongoing everyday support or free counselling if you need it. We also have a team of Mental Health First Aiders supporting across the organisation
• Our occupational health and mental wellbeing support are accompanied by online health assessment tools, Our confidential employee assistance programme is available to all to provide support for any concerns in your work or personal life for ongoing everyday support or free counselling if you need it
• We also have a team of Mental Health First Aiders supporting across the organisation
• UK-wide savings - Our staff have access to a wide range of discounts, benefits and cashback deals to support you with your financial wellbeing, through our Rewards platform. We offer an online savings and discounts portal covering many widely recognised retailers and brands from electronics, groceries, home and leisure, holidays and more
• Cancer Research UK staff can take advantage of savings through a cycle to work scheme, or an interest free loan to help spread the cost of travel season tickets. Staff also enjoy great benefits in and around our head office in Stratford, London with deals at local shops, bars and restaurants
• Income Protection and Life Assurance - We provide all staff with free insurance policies, paying 50% of your salary if you are unable to work through illness, and up to 4 times your salary for your beneficiaries should the unthinkable happen and you die while in our employment
• Flexible Working - We want our people to have time away from work to support their different commitments, needs and interests. We encourage a flexible working culture, including options such as home-working, reduced or flexi-hours, job shares, job-splits, compressed and core hours
• We offer a high level of flexibility for the vast majority of our office-based roles, meaning that you’ll only be required to work from a specific location for 1 or 2 days a week on average
• Annual Leave - For the majority of our roles we offer 25 days holiday a year plus bank holidays, and an extra day for Christmas Eve. You can choose to use the religious bank holidays flexibly. On top of this, you can choose to buy up to 1 week’s additional holiday each year

The world’s largest independent cancer research charity, Cancer Research UK (CRUK) was founded from a merger between the Cancer Research Campaign and the Cancer Research Fund in 2002. CRC and ICRF had been longstanding pinnacles of the British medical institution, their work dating back to 1902 and 1923 respectively, and the merger signalled a strong step forward for UK medical institutes’ global influence.