Vice President of Talent Partnerships, Crunchyroll

$242-300k

Plus performance bonus earning potential, paid annually

Expert level
Los Angeles

Office located in Culver City, CA

Crunchyroll

Streaming service for anime and manga

Open for applications

Crunchyroll

Streaming service for anime and manga

1001+ employees

B2CEntertainmentSaaSVideo

Open for applications

$242-300k

Plus performance bonus earning potential, paid annually

Expert level
Los Angeles

Office located in Culver City, CA

1001+ employees

B2CEntertainmentSaaSVideo

Company mission

To create experiences for anime and manga fans, and to enable them to connect through the content they love.

Role

Who you are

  • 10+ years of experience in talent partnerships, business development or related roles in media and entertainment, with a proven track record of developing and executing successful talent strategies
  • You will understand passion fandoms with a strong network of contacts in sports, music, entertainment, comics, or related fields
  • You have excellent negotiation skills with experience in drafting, finalizing and managing talent agreements to secure high-profile partnerships
  • You have a keen awareness of partner management and experience leading a team of end-to-end project managers
  • You have exceptional leadership abilities with the ability to collaborate with cross-functional teams and influence partners at all levels

What the job involves

  • We are looking for a VP of Talent Partnerships to build our talent division and drive our strategic efforts across talent collaborations, endorsements, representations, and promotions
  • Reporting directly to our EVP of Emerging Business, you will shape and execute our cross-company talent strategy, including outreach and negotiation efforts, while ensuring alignment across Crunchyroll’s various business lines and broader goals
  • You will partner with company leadership to refine Crunchyroll’s top-level talent strategy for the Crunchyroll flywheel (streaming, games, commerce, theatrical, manga, etc)
  • You will work with the C-Suite to map out the approach for collaborating with talent across both mature and emerging markets
  • You will lead initiatives to source, identify, network, approach and secure partnerships with celebrity talent across a variety of media, sports, and entertainment sectors
  • You will define the outreach strategy and a continuous engagement and fulfillment process with the celebrity talent Crunchyroll engages
  • You will use your industry connections and insights to build the Crunchyroll talent network for seasonal and annual promotional beats
  • You will cultivate and maintain relationships with talent agents, managers, and representatives to foster bi-directional ideation and mutually beneficial partnerships
  • You will work with cross-functional teams to align talent execution with each department’s OKRs, while managing a team to handle seamless integration and execution
  • You will lead a team of talent relationship managers, strategists, and project managers to support the end-to-end execution of all major talent programs (from ideation to launch, and beyond)
  • You will inspire creativity in Crunchyroll’s talent approach, staying ahead of industry trends and new opportunities
  • You will be center of excellence for talent programs around the globe ensuring consistency on approach and strategy

Our take

In recent decades, anime - encompassing Japanese, Korean, and Chinese animation 0 has transitioned from a niche interest to a formidable industry, boasting a global market worth approximately $30B. Despite this growth, distribution has historically posed challenges, with series and films often reaching overseas audiences through disparate channels, if at all. Crunchyroll emerged to address this issue by consolidating the largest collection of anime into a single streaming service.

Sony's acquisition of Crunchyroll in 2021 for $1.75B expanded the platform's reach, integrating Sony's extensive animation library into its offerings. this move also positioned Crunchyroll for heightened competition against streaming giant Netflix, known for its substantial investments in anime production and acquisition. Currently, Crunchyroll maintains an unrivaled library of anime content, boasting over 44,000 episodes that have attracted over 0M paying subscribers.

While Crunchyroll initially offered a free, ad-supported tier to its vast community, it appears poised to phase out this option, transitioning to a subscription-based model for all new series. Despite this shift, the platform has implemented a global reduction in fees to stimulate subscription uptake. The success of this strategy remains to be seen, but past experiences with companies like Hulu suggest that it may drive subscription growth and mitigate piracy

Steph headshot

Steph

Company Specialist

Insights

Some candidates hear
back within 2 weeks

42% female employees

9% employee growth in 12 months

Company

Funding (2 rounds)

Mar 2010

$0.8m

EARLY VC

Feb 2008

$4.1m

SERIES A

Total funding: $4.9m

Company benefits

  • Receive a great compensation package including salary plus performance bonus earning potential, paid annually
  • Flexible time off policies allowing you to take the time you need to be your whole self
  • Generous medical, dental, vision, STD, LTD, and life insurance
  • Health Saving Account HSA program
  • Health care and dependent care FSA
  • 401(k) plan, with employer match
  • Employer paid commuter benefit
  • Support program for new parents
  • Pet insurance and some of our offices are pet friendly!

Company values

  • Courage: When we overcome fear, we enable our best selves
  • Curiosity: We are curious, which is the gateway to empathy, inclusion, and understanding
  • Service: We serve our community with humility, enabling joy and belonging for others
  • Kaizen: We have a growth mindset committed to constant forward progress

Company HQ

Lucerne - Higuera, Culver City, CA

Leadership

Kun Gao

(Co-Founder)

Co-founded Crunchyroll in 2006 and served as CEO/General Manager/Board Member until 2018. Previously the founder and CTO of Frappr.com as well as a Product Engineer at HOT or NOT.

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