Insights and Data Analyst, GEEIQ
£50-60k
4-5 days a week in office
The platform, insights and experts behind the biggest brands in gaming and virtual worlds.
Job no longer available
The platform, insights and experts behind the biggest brands in gaming and virtual worlds.
21-100 employees
Job no longer available
£50-60k
4-5 days a week in office
21-100 employees
Company mission
GEEIQ's mission is to become the single source of truth and decision making point for brands navigating and engaging the virtual worlds economy and wider metaverse.
Role
Who you are
- Bachelor’s degree in a relevant field such as Marketing, Business, Economics, or Data Science
- 3 + years of proven experience in market research, data analysis, or strategic insights role
- Focus on B2C Media sectors such as gaming, digital entertainment, or social media would be an advantage
- Proficient in database querying and manipulation across diverse platforms such as MySQL, MongoDB, etc. with a proven track record of leveraging reporting tools to extract actionable insights
- Knowledge of statistics and experience using statistical packages for analyzing datasets
- You will have an eye for detail and possess the ability to find unique and relevant data insight trends, ahead of the curve
- Strong analytical skills to synthesize, analyze, and deliver data and insights tailored to specific client contexts
- Experience utilising Marketing Mix Modeling (MMM) and attribution models to optimize advertising campaigns
- Data manipulation and analysis utilizing programming languages such as Python and R, an understanding of their application in extracting insights from complex datasets
- Excellent communication and storytelling abilities, with the capability to translate complex data insights into actionable strategies
- Experience in a SaaS or data analytics environment
What the job involves
- We’re looking for someone who’s passionate about translating deep analysis into insights and conclusions that everyone can grasp
- The Insights and Data Analyst’s role is to help internal and external stakeholders understand how they can most effectively drive business growth, through the delivery of analysis and storytelling
- This will require a blend of technical data analysis skills and a practical understanding of how this information impacts our product strategy
- Collaborating closely with the Insights & Partnerships Director, this role will be instrumental in extracting brand-specific insights that will be used to develop bespoke product dashboards, measurement tools, and comprehensive reports
- Working closely with our client-facing teams (Marketing, Client Services and Product) you will be the trusted go-to person for all things reporting and insights, with a knack for developing simple visualizations for complex findings
- Process data using tools to manipulate and transform data into usable format
- Interpret complex data sets, turning raw data and pre-processed data into valuable insights that inform both our internal strategies and our customers' decisions
- Decipher patterns and trends from large volumes of data, translating these findings into actionable intelligence
- Championing a data-driven culture, partnering with internal stakeholders to translate insights into actionable strategies
- Formulate relevant research and analytical approaches to solve client problems and address industry challenges
- Develop comprehensive reports and visualizations that clearly communicate findings
- Create dashboards and presentations that allow both technical and non-technical stakeholders to understand the insights derived from the data
- Collaborate cross-functionally to develop innovative solutions and enhance GEEIQ product offerings in alignment with market demands and client needs
- Work closely with different departments, including marketing, product development, and customer success teams, to ensure that the insights you generate are aligned with business objectives and can be effectively integrated into business strategies and product development
- Support the development of thought leadership content and knowledge assets, contributing to industry publications
- Stay updated on industry trends, competitive landscape, and best practices to provide valuable insights and recommendations
- Reporting To: Insights and Partnerships Director
Application process
- Applied
- Review
- Video interview
- Interview
- Final interview
- Hired
Salary benchmarks
Otta's take
Theo Margolius
COO of Otta
There is an abundance of sponsorships, partnerships and campaigns emerging daily in the e-industry, but navigating this industry can be difficult. GEEIQ is an insights platform that empowers brands to navigate and engage the virtual worlds economy. It is the decision-making point for brands seeking to reach, engage and retain untapped virtual communities in this new communications vertical, offering competitor benchmarking, virtual experience reporting and partner identification.
Using competitive analysis, structured metrics and knowledge of current industry trends, GEEIQ's verifications standardise partner selection processes and drastically reduce financial risk for brands. The company provides its subscribers with professional services to help curate long-term, data-led virtual strategies that are focused on tangible KPI's over favorable PR and headlines. GEEIQ works with brands from Walmart and Porsche, to Gucci and Elton John, fast establishing itself as the sole provider of deep analytics on brand opportunities in virtual gaming environments and the wider ‘metaverse’.
GEEIQ is continuing to develop its platform to become an indispensable tool for brands activating and measuring their success in this space as it aims to be to virtual gaming and the metaverse, what Nielsen is to television and radio. In September 2023, the company closed its Series A funding round of $8.2 million, which will allow it to accelerate scale-up plans, explore international expansion and further develop its platform and professional services.
Insights
Some candidates hear
back within 2 weeks
Company
Employee endorsements
Team energy
"The team at GEEIQ are engaged in the work and it shows every day around the office. Whenever someone shows off some data or a project they've been..."
Funding (1 round)
Sep 2023
$8.2m
SERIES A
Total funding: $8.2m
Company benefits
- 25 days paid annual leave + UK bank holidays
- Support to learn, develop and progress with GEEIQ
- Regular team buildings (Game nights, afterwork drinks, Christmas/Summer parties...)
- Birthday Off
Company values
- Confident: Assured in our stance
- Concise: Keep it simple, no B.S
- Dynamic: Flexible and fast thinking
- Insightful: When you learn, we learn
- Passion: We’re powered by curiosity
- Thoughtful: We’re all one GEEIQ
Company HQ
London, UK
Founders
Diversity & Inclusion at GEEIQ
- GEEIQ is a place for people who can challenge the status quo
- We are at the start of our journey, and at the core of the company's DNA, we want to instil a workplace of trust, leadership and support
- At GEEIQ we’re looking for genuinely good people that are transparent and emphatic, and kind with one other
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