Media Coordinator, AdQuadrant
Life Cycle Marketing
$67-75k
+ Commission
Digital marketing for DTC brands
Job no longer available
Digital marketing for DTC brands
21-100 employees
Job no longer available
$67-75k
+ Commission
21-100 employees
Company mission
To tap into what makes brands special, amplify the right places, and in turn, get the biggest results from each and every dollar spent to grow businesses.
Role
Who you are
- Bachelor’s degree in Marketing, Communications, Business, or related field
- 2+ years of experience in lifecycle marketing, CRM, or digital marketing roles
- Familiarity with design applications such as Canva, Figma, and Photoshop is beneficial but not mandatory
- Strong analytical and problem-solving abilities
- Exemplary attention to detail
- Strong project/time management skills
- Experience with e-commerce retail brands is preferred, but not required
- Skilled in managing multiple projects, adept at swiftly adapting to shifting priorities, and consistently meeting deadlines
- Capable of independent work, demonstrating proactive behavior, and taking the initiative to organize and complete tasks punctually
- Solid product vision and deep understanding of the email ecosystem; experience with email deliverability is advantageous
- Passion, determination, and eagerness to contribute to a thriving team dedicated to making a positive impact for both the company and our clients
What the job involves
- We are seeking a highly skilled and innovative Media Strategist - Life Cycle Marketing to join our Lifecycle Marketing team
- As a Media Strategist - Life Cycle Marketing, you will play a role in executing lifecycle marketing strategies aimed at maximizing customer engagement, retention, and revenue generation
- The ideal candidate will possess an understanding of customer lifecycle stages, segmentation strategies, and omnichannel marketing tactics
- Collaborate with the Lifecycle Marketing Strategist Lead on execution and troubleshooting of marketing campaigns
- Collaborate with cross-functional teams to implement loyalty acquisition campaigns aimed at acquiring new users
- Manage the content planner, ensuring monthly campaign objectives are outlined, with a focus on initiatives for client lifecycle marketing growth
- Explore test-and-learn scenarios to improve Customer Acquisition Value (CAV), including strategies like increasing post-sign-up conversion, shortening the time between purchases, and encouraging desired customer actions
- Execute and evaluate email reporting on a weekly, monthly, quarterly, and annual basis, offering analysis and recommendations
- Stay informed about email and SMS best practices and industry standards, and suggest new ideas and approaches to achieve KPIs
- Grow email and SMS opt-in lists, and develop strategies to reduce churn and unsubscribe rates
- Capable of assisting with logic for email + SMS campaigns and automation
- Capable of providing copywriting, basic design enhancements, and production executions as necessary
- Efficiently segment email lists and establish nurturing campaign systems tailored to diverse e-commerce audiences
- Evaluate the efficacy of email marketing campaigns and consistently improve ROI using data-driven insights
- Measure the effectiveness of email marketing campaigns and continually enhance ROI through data-driven insights
- Monitor and troubleshoot user experience issues impacting the email marketing program to ensure prompt resolution
Our take
The digital marketing agency sector is a heavily saturated space. With more and more direct-to-consumer (DTC) eCommerce platforms stepping onto the scene, the need for attention grabbing marketing and strategic campaigns is growing. AdQuadrant is a dynamic player in the marketing landscape, specialising in innovative advertising solutions for DTC brands.
The company claims to go beyond traditional approaches, crafting campaigns that resonate with audiences in the digital realm. Services extend from targeted social media strategies to data-driven advertising, all strategized to maximise engagement and sales, and sequentially the growth of its customer brands.
AdQuadrant has garnered positive attention for its forward-thinking methodologies, standing out through its commitment to staying ahead of industry trends. This ability has led to the company's impressive customer base, and a recent partnering with social media giant TikTok.
Steph
Company Specialist
Insights
Few candidates hear
back within 2 weeks
Company
Company benefits
- Health Benefits (health, dental, vision, and life insurance)
- 401K + Match
- Time Off - Unlimited PTO, Paid Sick Leave, Paid Company Holidays, End of Year Flex Week (December 24 - January 1)
- $300/ year to equip your work space with new equipment
- $30/ month for home internet
- An extremely supportive and fun company culture
- Remote-first company with the option to work from offices in Irvine, California
Company HQ
Irvine Business Complex, Irvine, CA
Articles
Leadership
Warren Jolly
(President & CEO)A serial entrepreneur who has invested in multiple companies including Bolt. Also works as Co-founder and Chairman of the Board for Intelitics.
Arjun Jolly
(COO)An Investor in several businesses including Bolt, and sits on the Board of Directors for Intelitics. Prior work includes Vice President of Product and Marketing for Affiliate Media.
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