Product Marketing Manager, Blink

• We want a product marketer who’s ready to make a splash in a fast-paced, hands-on environment
• If you’re eager to see your work directly impact business success and customer satisfaction, this role is tailor-made for you
• 5 years of B2B product marketing experience, with a demonstrated track record of success (ideally in a SaaS environment)
• Exceptional storytelling skills
• Proven success in cross-functional teamwork and managing external contributors
• A passion for transforming data and product requirements into high-impact marketing
• Ability to work from our London office 3 days a week
• We’re looking for a product marketer who thrives in a fast-paced, hands-on environment and is eager to make an impact from day one
• If you’re excited to see your work directly contribute to business success and customer happiness - this role is for you!

• As a key player in our global marketing team, you'll jump in and shape the narrative of a product that’s already transforming organizations
• You'll excel at translating product innovations into value-driven stories for diverse personas across enterprise businesses, strategically evolving product positioning across the funnel
• Positioning & messaging - Collaborate with the Product team to develop captivating product positioning and value propositions that resonate with target audiences
• Product launches - Plan and execute high-impact product launches, aligning product, sales, and marketing teams for maximum effect
• Sales enablement - Create killer product collateral and training materials that empower sales teams and channel partners
• Go-to-market strategy - Develop and execute bold go-to-market strategies for new releases and feature updates, hand-in-hand with Product Managers
• Content creation - Partner with content marketing to produce engaging product-related content - case studies, blogs, videos, and whitepapers
• Cross-functional collaboration - Work closely with product management, engineering, and customer success teams to ensure everyone’s aligned on product goals and customer needs
• Competitive intelligence- Stay ahead of the game by monitoring competitive products and industry trends
• Metrics & reporting - Track and analyse campaign performance, measuring the impact on customer satisfaction, acquisition, retention, and revenue
• Customer advocacy - Develop relationships with key customers for testimonials, case studies, and user groups
• Here, you’ll own a key area of marketing, driving growth and shaping our product’s market position
• You’ll have the opportunity to truly own a key area of our marketing strategy, driving growth and shaping how our product is positioned in the market

• Generous equity allocations with significant upside potential
• All the traditional benefits such as Health Insurance (AXA Health), Ride2Work and Pension schemes
• Ability to grow, learn and solve a variety of challenges, working in a supportive environment with smart, driven people
• Office fridge filled with snacks and drinks, regular team lunches and socials
• The opportunity to be part of something impactful, large-scale, meaningful & fulfilling
• 25 days holiday (excl. bank holidays)

Total funding: $31.5m

Apps catering to frontline workers are seeing a surge of interest in the market these days, as businesses finally start to wake up to using tech to better connect with these employees, and investors eye up an interesting and new growth opportunity in enterprise IT.