Lead Community Manager, Zynga
Core Games
$127-177k
Pay range is only applicable to California; Offers bonus plan and ESPP (Employee Stock Purchase Plan)
Social game developer
Open for applications
Social game developer
1001+ employees
Open for applications
$127-177k
Pay range is only applicable to California; Offers bonus plan and ESPP (Employee Stock Purchase Plan)
1001+ employees
Company mission
To connect the world through games.
Role
Who you are
- 8 Years of hands-on Community Management experience with an emphasis on Core Genres in mobile
- Demonstrated responsibility for the Community Management on 2+ Global Game Launches
- Full understanding of key platforms (Discord, Reddit, YouTube, Instagram, etc) and demonstrated experience managing a broad set of these in the role
- Comfortable in front of and behind the camera, interacting directly with players online and face to face
- Experience working successfully across disciplines (Marketing, VIP, Customer Care, Finance, etc) to inform the strategy, communicate your plans, and improve results
What the job involves
- As the Lead Community Manager (Core Game), you will be responsible for communicating our product vision to players while also advocating for players to our game development team
- In this role you will be supporting the launch of a new franchise where community will be critical for its success – starting with closed/open betas and toward pre-launch / global release. It is important that the person in this role has done this before bringing a definition of what best in class looks like and driving innovation in the function
- Build a strategic and tactical plan from the ground up with specific channel strategies that align to the product roadmap during all phases of development (pre-beta, beta, global release, and post launch)
- Informing game development roadmaps where the community strategy requires game integration and connection, including specific technical asks that will support the strategy
- Act as a voice of the player leveraging data (qualitative and quantitative) and intuition to help the team make the best possible decisions for our players
- Build direct relationships with players and where needed be the face of the product team in blogs, forums, key channels such as discord, and in video content published on owned channels
- Develop scale-able programs that support the game strategy inclusive of publishing content across owned channels, working with creators to amplify our vision, and capturing player feedback to drive game improvements
- Create digital marketing content that engages our players across segments and geographies, working with internal and external production partners to execute
- Work cross functionally with leaders of Product, Marketing, Customer Experience, and VIP to deliver meaningful insights that improve the overall execution of those teams
Our take
Zynga is a games developer that rode Facebook's platform to success back in the late noughties and early 2010's. It is now one of the biggest casual game producers globally, with a presence across 175 countries and regions and over 80 million monthly active users.
Though the company hit a number of roadblocks after its initial success - such as falling stock prices, and numerous calls it was copying other games - its subsequent resurgence is proof of its staying power. It continues to use social media as a distribution channel, and boasts titles such as FarmVille, Merge Dragons! and Words With Friends.
Future success will lie in the company's continued investment in building viral games that people love. It will also need to attune to the social media waves and keep track of where users can be found, as the landscape has become more mobile. Notable recent activity includes a collaboration with BBC Earth ahead of 2024's Earth day, and grant to develop actionable push notifications that enable gameplay without entering the application.
Freddie
Company Specialist
Insights
Some candidates hear
back within 2 weeks
7% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Mar 2011
$490m
SERIES C
Oct 2010
$6.3m
EARLY VC
Total funding: $865.5m
Company benefits
- COMPENSATION - Performance bonuses, opportunities for equity participation & retirement/pension savings support
- HEALTH - Medical, dental & vision covered for employees, with participation for employees eligible dependents, plus disability and life insurance program
- FAMILY - Generous parental leave for birth parents, partners and adoptive families, plus Infertility support, emergency child care and flexible time-off policies
- WELLNESS - Gym benefits, wellness programs, employee assistance programs and generous time-off policies
- FOOD - Food and snacks made in-house or delivered, healthy snack kitchens with drinks and treats, coffee bars, regular social gatherings and happy hours
- WORK & LIFE - Flexible time-off policies (DTO), office rest areas, gaming spaces, employee discounts and more
- TRANSIT BENEFITS - Shuttle service in select locations, commuter/parking benefits, secure bicycle storage, business travel assistance
- RESOURCE GROUPS - Women at Zynga (WAZ), zCares charitable giving, zParents, zEndurance adventure club, BZU, zPride LGBTQ+ inclusion and belonging
Company HQ
SoMa, San Francisco, CA
Articles
Leadership
Mark Pincus
(Chairman)Previously founder and CEO of Freeloader, Supportsoft and Tribe.net, an early social network
Michael Luxton
(Co-founder)Previously an engineer at NetApp
Salary benchmarks
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