Growth Marketing Manager, Stripe
$136.4-204.6k
A financial infrastructure platform for businesses
Open for applications
A financial infrastructure platform for businesses
1001+ employees
Open for applications
$136.4-204.6k
1001+ employees
Company mission
To increase the GDP of the internet
Role
Who you are
- 7+ years of work experience
- 5+ years of experience in a marketing role designing and launching campaigns
- 3+ years of experience in self-serve funnel motions
- 3+ years of experience analyzing and taking action on the performance of marketing campaigns
- 3+ years of experience writing marketing briefs
- 3+ years of experience leveraging data and ML-driven techniques
Desirable
- 10+ years of work experience
- 3+ years of experience in technology industry marketing
- 3+ years of experience in Fintech or B2B Software industries
- 3+ years experience working as a marketing expert in a cross-functional growth team
- 3+ years of experience creating and launching product upsell and cross-sell campaigns
- 3+ years of experience creating and launching campaigns globally, and localizing to adapt to market needs
What the job involves
- We are seeking an experienced and passionate growth marketer who will help to build and execute on the self-serve marketing strategy
- Our vision is to make it easier for users to get started and help them grow by providing them with the greatest value at each stage of their relationship with Stripe
- You will be a part of the team responsible for delivering on this vision and driving revenue through conversion programming
- You will lead key strategic marketing initiatives and execute personalized cross-channel campaigns and triggered programs to help our users adopt and get started with new products
- You have a relentless focus on the customer and like to actively contribute to a culture of rapid experimentation, measurement, learning and iteration
- Be accountable for driving conversion of our self-serve user base
- Develop scalable ML-driven email campaigns and personalized nurture programs to drive global growth
- Design and execute email marketing experiments to test hypotheses, learn from results, and iterate on the approach
- Set out measures of success, key metrics and objectives for experiments and nurture campaigns, and oversee reporting and performance of initiatives to enable optimization
- Partner with the Product Marketing and User Experience Research teams to understand funnel performance, identify customer pain points, generate ongoing insights, and ideate solutions to optimize the user journey
- Partner with the Growth Data Science and Engineering teams to leverage data and ML-driven techniques to create sequenced and personalized scalable programs and user experiences
- Partner with the Growth Analytics team to develop data-driven analysis, set and measure against targets, and develop reporting capabilities to monitor and analyze success
- Maintain a high bar for marketing creative and copy, and partner with the Design team to deliver world-class campaigns with high quality design
- Be a strategic thinker, problem solver, and communicator who is focused on building meaningful and impactful user experiences
Our take
Stripe, nowadays a FinTech giant, spent the first few years since its founding building up its payments business, which primarily consisted of providing an API to eCommerce businesses so that they could easily integrate a payments option in their apps or websites, where before there was none.
More recently, Stripe has started to accelerate its growth with a significantly larger range of financial services including cash advances and credit cards. They also plan to build incorporation services, fraud protection, and more, diversifying its revenue away from payments and differentiating itself from its competitors.
To further expand its position, the company is looking to triple its presence in Ireland, and extend its services to countries with vast customer potential, including Brazil and India. Its latest venture, coming atop significant new funds, is to partner with OpenAI, the company behind ChatGPT - a win-win collaboration that will monetize OpenAI’s flagship products and at the same time enhance Stripe with GPT-4, as it moves forwards with intentions to "build the payments foundation for tomorrow's AI economy."
Freddie
Company Specialist
Insights
Some candidates hear
back within 2 weeks
-5% employee growth in 12 months
Company
Funding (last 2 of 13 rounds)
Mar 2023
$6.5bn
GROWTH EQUITY VC
Mar 2021
$600m
SERIES H
Total funding: $8.7bn
Company benefits
- Unlimited paid time off policy
- Work from home opportunities
- Comprehensive mental, physical and medical health plans
- Fertility benefits and parental leave
Company values
- Built for builders - The best reason to work at Stripe is that you will have colleagues who support and challenge you to do the best work of your career. We combine a big-picture mindset with obsessive attention to the details, down to the last pixel, API parameter, and word.
- An environment of growth - We care about results more than CVs. We value managers who remain experts while developing talent and designing successful orgs. You can also have a big impact and advance far without managing anyone. We want you to take what you’ve been hired to do, and show us how it’s done – you might create something we never would have imagined. We have had account managers start a publishing arm, interns who have run business units, and hackathon participants who have built company-defining products.
- Fast-paced, detail oriented - We balance innovation with scrupulous attention to every bit and byte involved in the movement of money – because we can’t do our job well unless we do both. When we started, we emailed every API error to everyone at the company. Now, we have more than 250 million API requests a day – and we still care about each one.
- Voraciously curious - We wish there was a book that described what we need to do next (we’d even publish it), but since there isn’t, we all have to write it together. You will need to find answers to questions you’ve never been asked before. Sometimes, you will be the first person ever to contemplate a particular problem. We want people who devour books for fun and approach new challenges with eager curiosity.
Company HQ
SoMa, San Francisco, CA
Articles
Founders
Patrick Collison
(Content Strategist)Studied maths at MIT before founding Stripe. Also on the board of the Long Now Foundation.
John Collison
(President)Studied at Harvard but dropped out to found Stripe.
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