Social Media Manager, Spotter
$100-500k
+ Stock options
Office located in Culver City, CA
Finance solution for content creators
Job no longer available
Finance solution for content creators
201-500 employees
Job no longer available
$100-500k
+ Stock options
Office located in Culver City, CA
201-500 employees
Company mission
To catapult creative potential with lucrative deals that make you unstoppable.
Role
Who you are
- 6+ years experience building strategy and managing content & core social channels at a consumer brand. Background working with and in support of YouTube Creators a plus. Experience with consumer & SaaS content and social media management is also a plus
- Demonstrated track record of developing engaging and innovative content, social media strategies, from branded content to detailed product tutorials, while growing engaged audiences on organic social channels
- Knowledge of AI and Creator culture, and know what's trending on top social platforms
- Experience understanding data and insights to drive learning. Ability to quantify content and social media channel performance
- Experience running several campaigns in a fast paced, start up environment and problem-solving through creative critical thinking
What the job involves
- Spotter is seeking a Social Media Manager that will be responsible for managing Spotter’s social media accounts in support of Brand and Product marketing initiatives
- You will work to amplify premium Creator focused digital content, product education content, and case studies, as well as supporting content published by Creator partners
- You will co-develop the creation of social media forward content that resonates with Creators, Brands, and emerging audiences
- This role will work cross-functionally with the Marketing, Creator, and Product teams to shape the brand’s communication across all social media platforms and communities, with a clear understanding of platforms, including YouTube, Facebook, IG, Snap, TikTok, X, Discord, and Reddit
- Lead the development and execution of organic social content and publishing strategy for Spotter’s YouTube and social channels, with a thoughtful point of view that supports our Creators, our products, and our brand
- Oversee the creation and management of social publishing calendar and collaborate with our creative partners, internally and externally, to ensure that all content is being put on the right platform at the right time for the right audience - on brand and on strategy
- Represent social marketing in cross-functional interactions with key team members and high visibility partners, including Marketing, Product, Creator Experience, and Ad Sales teams
- Present social marketing strategy, creative concepts, and performance results to internal leadership
- Attend shoots or events when necessary to capture content and post event coverage where on brand for Spotter
- Identify relevant and significant ways for Spotter to participate in Creator culture and fan conversations, while not acting like a Creator or Creator brand. Protect Spotter’s partnership as a brand platform for (and with) Creators
- Act as a social authority and trusted advisor in critical areas, ranging from genre expert to knowledge on the latest trends in YouTube, social, online communities, as well Creator and productivity software products
Otta's take
Xav Kearney
CTO of Otta
Spotter offers digital-creatives the opportunity to transform content creation as a hobby to a full-time job by providing them with the capital to do so. The company provides cash upfront to creators in exchange for ownership of any future ad revenue their videos generate.
Not dissimilar to venture capital investments, Spotter has applied this model to the digital content world, an increasingly lucrative industry. It is well placed to continue rapid ascension given its impressive clientele, some of YouTube’s most popular creators - such as Mr.Beast and Dude Perfect - whose cumulative content has amassed a combined 50 billion minutes in watch time.
2022 investment from Japan’s SoftBank and further venture capital positions Spotter to invest $1 billion with YouTube creators through 2023, cementing it as the leading partner of content creation.
Insights
Company
Funding (last 2 of 4 rounds)
Sep 2022
$9.4m
LATE VC
Feb 2022
$200m
SERIES D
Total funding: $240m
Company benefits
- Medical insurance covered up to 100%
- Dental & vision insurance
- 401(k) matching
- Stock options
- Autonomy and upward mobility
Company values
- People over profits: We act with our partners’ best interests in mind
- Algorithms over guessing games: We leverage tech that provides insight and foresight
- Transparency over mystery: We believe openness is the key to building trust
- Radical change over gradual growth: We go big and take ownership of any risk
Company HQ
Playa Vista, Los Angeles, CA
Founders
Aaron DeBevoise
(CEO)Previously co-founded Cflix, North Entertainment, Machinima, StyleHaul, and served as CEO for Network of One. Spent nearly 5 years at J.P Morgan, initially as an Analyst before becoming an Associate within the Entertainment Industries Group.
Nic Paul
(COO)Previously founded N.B Paul and Revee, serving here as CEO until it was acquired by Outbrain, and acting as Head of Sales and Innovation. Spent 4 years at Penske Media Corporation as Senior Vice President.
David Carroll
(Chief of R&D)Previously founded SantaCruzGuide.com. Experience as a Software Engineer for ICTV, Interwoven, and eBay, and later held positions at Sony, Sizzle Digital Media and DIRECTV, before serving as CTO for Network of One.
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