Product Designer, SoFi

Design Systems

$99.2-186k

+ Bonus + Long Term Incentives

Adobe Creative Suite
iOS
Android
Figma
Mid and Senior level
San Francisco Bay Area
SoFi

Mobile & online personal finance services

Job no longer available

SoFi

Mobile & online personal finance services

1001+ employees

B2CBankingPersonal financeLendingInvestingMobile

Job no longer available

$99.2-186k

+ Bonus + Long Term Incentives

Adobe Creative Suite
iOS
Android
Figma
Mid and Senior level
San Francisco Bay Area

1001+ employees

B2CBankingPersonal financeLendingInvestingMobile

Company mission

To help people reach financial independence to realize their ambitions.

Role

Who you are

  • 3+ years of experience working in product design, UX, or equivalent education in a related field
  • Proficient in Figma, with familiarity in other tools in the Adobe Creative Suite
  • Foundational knowledge or experience in visual design best practices—you understand the basics of what makes design effective and are eager to keep improving
  • A sharp eye for detail—you recognize that small design choices have a big impact
  • Strong product intuition combined with a clear design perspective
  • Knowledge of mobile (iOS, Android) and responsive web best practices
  • Ability to synthesize user research and analytics data into effective, user-centered design solutions
  • Collaborative mindset with demonstrated experience working effectively across cross-functional teams (engineering, research, and marketing)
  • Excellent communication and presentation skills, clearly articulating design concepts, rationales, and advocating for user needs
  • Portfolio URL or PDF demonstrating examples of mobile or responsive web product design

Desirable

  • Previous experience working closely on a design systems team
  • Knowledge and proficiency in motion design and familiarity with tools like Rive, Lottie, or other industry-standard motion tools
  • Experience with iconography design, including how to create cohesive icon families, choose appropriate sizes, and ensure accurate export for product use
  • Experience working on financial or fintech products

What the job involves

  • The Design Systems team at SoFi plays a critical role in shaping cohesive, scalable, and delightful product experiences across our financial ecosystem
  • As a recently established, agile team, we build and maintain Pacific—our foundational design system comprising components, guidelines, patterns, and tooling
  • Pacific empowers product teams to efficiently design and develop intuitive, accessible experiences, accelerating innovation across SoFi’s mobile and web platforms
  • SoFi is seeking a Product Designer to join the Design Systems team
  • In this role, you'll contribute directly to the evolution and expansion of Pacific, ensuring seamless integration and consistency across our entire product suite
  • You’ll collaborate closely with engineers, researchers, and fellow designers to craft intuitive, scalable design components and experiences
  • Your work will empower product teams across SoFi, helping deliver cohesive and delightful financial products to our members
  • SoFi has achieved significant growth and has ambitious plans ahead
  • To sustain this trajectory, we need exceptional talent—and that begins with you
  • Design and refine scalable components, patterns, and design system documentation for Pacific across mobile and web platforms
  • Collaborate closely with engineering and research partners to identify and fulfill design system needs and enhancements
  • Design components and patterns with UX/UI best practices in mind
  • Use design tools effectively to express ideas through concepts, prototypes, and high-fidelity specifications when necessary
  • Clearly communicate your design intent through documentation, presentations, and collaborative discussions
  • Advocate and facilitate the adoption of the Pacific design system, ensuring consistency and scalability throughout SoFi’s products
  • Attend and participate in Pacific Office Hours sessions to help guide designers on the SoFi team through using the design system
  • Support the broader design organization by addressing incoming Pacific requests, including new icons, component enhancements, documentation updates, and general guidance around design system usage
  • Support ongoing maintenance and continuous improvement of the design system, proactively identifying opportunities for innovation

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Insights

Top investors

7% employee growth in 12 months

Company

Company benefits

  • Comprehensive health, vision, dental, life insurance, and disability benefits
  • Generous vacation and holidays
  • Paid parental leave for eligible employees
  • 401(k) and education on retirement planning
  • Tuition reimbursement on approved programs, up to $5,250 per year
  • Monthly contribution up to $200 to help you pay off your student loans
  • Great health & well-being benefits including: telehealth parental support, subsidized gym program
  • Flexible time off
  • Fertility and family planning options
  • Free financial classes

Funding (last 2 of 9 rounds)

Jan 2021

$369.9m

LATE VC

May 2019

$500m

GROWTH EQUITY VC

Total funding: $2.7bn

Our take

SoFi started by offering ways for students to secure better financial terms on their loans, and now offers a huge range of personal finance products, including bank accounts, loans, mortgages, investment advice, and investment opportunities. Many customers find they have to go to multiple financial service providers to meet all their finance needs, but SoFi overcomes this issue by putting it all in one place.

Its goal, to cover all the financial bases, sets them apart from many of the traditional banks and even some of their digital competitors, such as Avant, which has chosen to focus on providing credit alternatives. Although it is operating in a competitive market with a lot of big players such as Monzo, Revolut, and Starling, the company has managed to raise huge amounts of funding to support its rapid expansion.

SoFi has focussed on global expansion, moving outside the US, and has made a series of acquisitions to support this - including a Hong Kong-based investment app called 8 Securities. After going public on the New York Stock Exchange via a SPAC merger in June 2021, the company has continued to evolve and release more mission-oriented services into its roster, and strengthened its lending capabilities through a $350 million post-IPO loan. To date, the company has sold over $15 billion in personal loan collateral and continues to strengthen its offering.

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Kirsty

Company Specialist at Welcome to the Jungle