Senior Communications Lead, Airbnb
Northern Europe
Community marketplace for holiday accomodation
Open for applications
Community marketplace for holiday accomodation
1001+ employees
Open for applications
1001+ employees
Company mission
To create a world where anyone can belong anywhere.
Role
Who you are
- This role is for a communicator with solid experience in delivering campaigns and strategies that inspire the team and the wider organization, and who can create a vision for promoting the Airbnb brand and products to various audiences
- The role demands expertise in both consumer and corporate communications, with adaptability to switch between areas regularly and apply best practices to challenges and opportunities
- The right candidate will be recognised as a leader in their field, with a proven track record of using various communications strategies to solve complex problems
- They will have experience delivering projects across cross-functional teams, taking a strategic leadership role, and anticipating challenges
- You must be comfortable working in a global company, providing counsel to senior leadership in Europe and HQ teams in the US
- The successful candidate will have experience creating internal advocacy among multiple senior audiences and inspiring a team of high-performing communications professionals
- A team leader with both a record of leading high performing comms teams, and experience of working with cross-functional teams to drive success
- A proven history of encouraging and developing innovative industry-leading thinking and turning it into executable plans and campaigns
- Experience of operating in a high performing cross functional team, acting as counsel on all comms related matters and being proactive in elevating the work of comms across the region
- A strong track record of developing inspiring goals that motivate team members to achieve personal and professional success
- Forward thinking, innovative and creative - proactively shares perspective at all levels of the organisation
- Excellent problem solver with ability to anticipate future issues, unblock the most complex situations and facilitate drama-free environments where the team will thrive
What the job involves
- The Communications team is responsible for telling the Airbnb story around the world
- Based in London, the Senior Communications Lead, Northern Europe will be responsible for the overarching communications strategy across three key markets: the UK, Ireland, and the Netherlands
- The role also includes oversight of reactive communications in the Nordics
- Reporting to the EMEA Communications Director, the role will strategically lead the Northern Europe communications team, comprising four members, including country communications leads for the UK and Netherlands, and consumer and corporate communications experts focused on the UK and Ireland
- We also have agency partners in the UK, Ireland, and the Netherlands, and successful management of these partners is crucial
- The core focus of the role is to create industry-leading campaigns that deliver local business goals and global communications priorities
- The role spans corporate and policy work, facing regulatory challenges, as well as consumer campaigns driving brand awareness and positive sentiment
- Create, manage and drive the execution of the Northern Europe overarching communications strategy and plan, continuously aligning with the global and regional business and marketing strategies
- Direct and oversee the development and execution of market plans supporting Corporate Communications, Policy Communications, Editorial Communications and Consumer Communications
- Develop inspiring and compelling comms strategies to challenge the team and the business to achieve beyond our existing success
- Provide strategic comms advice and counsel to cross functional teams, collaborating with senior stakeholders from across the Northern Europe business to work together to achieve goals
- Responsible for maintaining a clear organisational structure for the team and overall team performance and career development
Salary benchmarks
Otta's take
Sam Franklin
CEO of Otta
When Airbnb was originally founded, the product helped customers book air mattresses on people's apartment floors. Since then, Airbnb has had over a billion customers hosted through its platform. With more than 4 million registered hosts worldwide, it has grown into a major player in the hospitality sector.
Airbnb has been successful in disrupting the traditional holiday lettings sector. Before it existed accommodation was limited to hotels and bed and breakfasts, but Airbnb has mainstreamed the idea of renting out spare rooms or even entire homes. It has created a new sector of hosts purchasing properties to rent out on the platform and provides a level of flexibility and a range of offerings not previously possible for travelers.
Perhaps a victim of its own success, by 2022 supply of Airbnb-listed properties began to outstrip demand in some markets, as hosts overestimated the appetite for domestic travel. However, the company is still posting strong financials and has unveiled new tools to support its hosts in a tougher rental market. With a healthy bottom line and a huge user base, Airbnb is very likely to overcome the current market turbulence and continue its growth.
Insights
Some candidates hear
back within 2 weeks
25% employee growth in 12 months
Company
Funding (last 2 of 10 rounds)
Apr 2020
$500m
GROWTH EQUITY VC
Mar 2017
$447.8m
SERIES F
Total funding: $3.8bn
Company benefits
- Paid volunteer time
- Health food and snacks
- Generous parental and family leave
- Learning and development
- Annual travel and experiences credit
Company values
- Champion the Mission: We’re united with our community to create a world where anyone can belong anywhere
- Be a Host: We're caring, open, and encouraging to everyone we work with
- Embrace the Adventure: We’re driven by curiosity, optimism, and the belief that every person can grow
- Be a Cereal Entrepreneur: We’re determined and creative in transforming our bold ambitions into reality
Company HQ
Showplace Square, San Francisco, CA
Articles
Founders
Brian Chesky
(Co-Founder & CEO)Previously an Industrial Designer, studying at Rhode Island School of Design.
Nathan Blecharczyk
(Co-Founder & CSO)Studied Computer Science at Harvard, and had around 4 years of professional Software Engineering experience before founding Airbnb, including interning at Microsoft.
Joe Gebbia
(Co-Founder)Also studied Industrial Design at Rhode Island, and previously founded various design-related startups
Share this job
View 100 more jobs at Airbnb