• The ideal candidate must have a solid vision for how to bring products to AR creators & developers, growing and scaling developer platforms, be at ease in a fast moving and ambiguous environment, and showcase excellent problem solving and communication skills in order to drive impact across different teams
• Strong understanding of platform developer ecosystem dynamics, from the products and tools, integrations, to monetization
• Solid track record in launching products & drive global adoption
• Experience working closely with creators and developers to understand their needs and translate them into platform product ideas/requirements and prototypes
• 5+ years professional experience in product marketing, product management, internet technology, strategy consulting, corporate banking or other relevant digital marketing experience
• BA/BS degree in business, economics, psychology, design, marketing, or another related field (equivalent years of experience)

Desirable

• We’re looking for an experienced Product Marketing Manager to join our Product Marketing team, focused on our AR Platform
• Our AR Platform products are leading the way in defining the Augmented Reality industry, with powerful creation tools like Lens Studio, and innovative new technology such as Camera Kit, Gen AI capabilities, and our suite of developer APIs
• You will partner closely with our Product Management, Design and Partnerships teams to build and launch products and grow their adoption within the developer and creator communities
• As a Product Marketing Manager, you will conduct research and analysis to understand the needs of the market, identify key trends, and lead initiatives to capture growth opportunities
• You will use your market knowledge and analytical mindset to properly inform the roadmap, build global go to market strategies, and coordinate ongoing marketing efforts to grow awareness, understanding and adoption of Snapchat’s AR Platform
• Be a recognized expert of the Augmented Reality space and collaborate with a group of Product Managers, Designers & Partnerships Managers to develop and execute global go to market strategies, including product positioning, narrative, internal communications and marketing activations
• Lead extensive market research to identify new opportunities through structured analysis, market trends, competitive benchmarking, quantitative & qualitative feedback, and influence our AR Platform product roadmap
• Be a self starter team player who can lead, coordinate and drive successful alignment across wide cross-functional teams, including Marketing, Communications, Sales, Partnerships, Product, and Engineering, with minimal guidance
• Excellent written and verbal communication and interpersonal skills and articulate value proposition to technical and non-technical audiences
• Inspire and educate both internal and external teams
• Build frameworks and processes to structure conversations, create & socialize product and GTM initiatives, and drive alignment at each level of the company, from peers to senior leadership