Senior Marketing Content Writer, Turo

• A writing portfolio is required for consideration for this role; local Bay Area candidates preferred
• 5+ years of copy and content writing experience
• Strong writer, editor, and proofreader, with experience in the tech world and proven B2B experience (consumer marketplace experience a big plus!)
• Strong command of business, tech, and financial concepts
• Demonstrated knowledge of style guides and brand guide usage
• Strong attention to detail and an eagle eye for proofreading
• Understanding of B2B tones and messaging approaches
• Understanding of content hierarchy, customer-centric messaging philosophies, branding, user experience, and content dissemination strategies
• Demonstrated ability to distill complex concepts into simple, approachable, human language
• Ability to work both collaboratively and independently
• A strong, diverse portfolio of work
• Confident, well spoken thought partner who can establish relationships and collaborate with thought partners across the org

• We’re looking for an experienced Senior B2B Marketing Content Writer to create crisp, compelling, clear, and action-driving content for a business-minded audience
• Short form, long form, and everything in between, the Senior Marketing Content Writer (B2B) will be a versatile and technically adept writer to draft copy and content deliverables for the Turo host community, an entrepreneurial group who are building car sharing businesses on Turo
• This writer will work closely with marketing, brand design, product, legal, and leadership to work on a variety of high-impact deliverables, from landing pages, emails, and educational guides to testimonials and business insights content like whitepapers and case studies
• This role is an outstanding opportunity to join our growing in-house brand creative studio to cultivate your editorial and creative skills and help sculpt the evolving Turo brand
• Ideate, write, edit, and quality assure host-side copy and content marketing initiatives across various stages of the marketing funnel (engagement, acquisition, retention, evangelization), partnering closely with design and marketing management on creative strategy and execution
• Execute product marketing campaigns to drive adoption and buzz (emails, push notifications, landing pages, etc.), collaborating closely with Product
• Help develop and define our host-specific language stack, specifically around financing, insurance, and professional services offerings
• Step in to support overflow requests as needed
• Proofread/copyedit marketing materials or written collateral by other writers or external contractors — strong technical ability and understanding of grammar, tone, and style is essential
• Help maintain our internal lexicon and editorial style guide

• Dental, and vision coverage
• Time off to volunteer
• Travel credit each month to grab a car and go explore
• 28 days holiday (excl. bank holidays)
• Work from home opportunities
• Health insurance

Total funding: $464m

Turo is the world’s largest car rental marketplace. The comparisons with AirBnb are obvious but not unfounded - ‘hosts’ make their cars available to ‘guests’ who benefit from short-term rentals without the cost of purchasing their own automobile.