Lead Product Manager, Klaviyo

K-Ops

$172-258k

Senior and Expert level
Boston

2+ days a week in office

Klaviyo

Intelligent marketing automation powered by customer data

Open for applications

Klaviyo

Intelligent marketing automation powered by customer data

1001+ employees

B2BMarketingContenteCommerce

Open for applications

$172-258k

Senior and Expert level
Boston

2+ days a week in office

1001+ employees

B2BMarketingContenteCommerce

Company mission

To give online brands direct ownership of their consumer data and interactions, empowering them to turn transactions with customers into long-term relationships—at scale.

Role

Who you are

  • Proven experience in product management with a minimum of 7 years, including at least 2 years managing product managers
  • Experience shipping B2B SaaS products with a focus on self-service customers
  • Strong technical background and understanding of agile development methodologies
  • Excellent problem-solving and analytical skills, with the ability to navigate ambiguity
  • Data-driven mindset with the ability to leverage quantitative and qualitative insights
  • Exceptional communication skills, both verbal and written, with the ability to tailor communication to different audiences
  • Strong leadership abilities, capable of resolving complex issues and delivering results in a fast-paced, high-growth company
  • Passion for product management as a craft and for building amazing B2B SaaS products

What the job involves

  • The Product team at Klaviyo is continuously looking for ways to build and deliver the best possible product for our customers
  • As a Lead Product Manager at Klaviyo, you will be responsible for driving the product vision, strategy, and roadmap for the Klaviyo Operations (K-Ops) group
  • This role supports the needs of our Go-To-Market (GTM) partners by solving for multiple customer personas, including internal Klaviyos via internal tools, and external customers through customer-facing features and experiences
  • You will work closely with cross-functional teams, including engineering, design, customer experience, marketing, sales, and support to build innovative products that enhance customer experiences, drive efficiencies at scale, and support growth
  • Define and lead the product strategy and roadmap for the K-Ops product area, identifying significant opportunities aligned with Klaviyo's goals
  • Conduct customer research and gather insights from data and user feedback to deeply understand the needs of both internal and external customers
  • Collaborate with cross-functional teams, including GTM teams such as Customer Experience, Help Center and Academy teams, Marketing, Sales, Success, and Support to translate insights into requirements and drive product development from conception to launch
  • Analyze key metrics, run experiments, and use data to continuously improve products and make informed decisions
  • Mentor and develop a team of product managers, providing leadership and guidance to ensure high-quality work and professional growth
  • Ensure timely delivery of high-quality products by managing multiple projects simultaneously and leading cross-functional teams
  • Communicate product strategy, roadmaps, and insights effectively to stakeholders across the organization, including executive leadership
  • Dive deep into problems, sweat the details, and help your teams break things down into small, digestible pieces to deliver exceptional products through incremental, agile methods

Our take

Klaviyo is a marketing firm helping growth-focused eCommerce brands drive more sales with super-targeted, highly relevant email, Facebook and Instagram marketing campaigns. From personalised newsletters to automated emails when customers abandon their shopping carts, the marketing automation platform makes it easy for businesses to capture, store, analyze, and predictively use their own data to drive measurable, high-value outcomes.

Klaviyo's CEO, Bialecki, believes that the main problem with e-mail marketing today is that there is a divide between two kinds of tools: analytics tools that help you understand what people are doing on a website, such as what products they are considering, and messaging tools that send them a marketing e-mail. Operating primarily within the retail and eCommerce industry, Klaviyo aims to solve this by offering a tool that brings together analytics and messaging. This allows companies to bring all of their first-party data into a single platform to get a deep understanding of their customers and then activate that data to deliver highly-targeted, personalised communications through email and SMS. In the process, Klaviyo's customers get a deep understanding of their consumers.

Klaviyo is a fast-growing company mainly due to its business model - the firm offers a concrete ROI for Klaviyo’s clients if the software persuades customers to make purchases by treating different types of customers differently. An IPO in 2023 has led to Klaviyo's release of Klaviyo AI, which empowers businesses to unlock revenue-driving opportunities and deliver exceptional customer experiences across channels. Still in its early days of public listing, it will be interesting to see how Klaviyo fares in the years to come.

Freddie headshot

Freddie

Company Specialist

Insights

Strong hiring activity
Top investors

Some candidates hear
back within 2 weeks

46% female employees

4% employee growth in 12 months

Company

Employee endorsements

Opportunities to learn

"Not only we have a good stipend to spend on learning but we also have development days every quarter, where we can switch off and focus on the areas..."

Funding (last 2 of 6 rounds)

Aug 2022

$100m

LATE VC

May 2021

$320m

SERIES D

Total funding: $778.5m

Company benefits

  • Private health care cover
  • All full time employees receive equity
  • Commuting allowance for when you do travel to the office,
  • A very generous education allowance every year for you to spend on learning and development.
  • Free books policy - if you’re better off for having read it (or listened to it—audiobooks are covered too!) we’ll pay for it.
  • Generous and flexible PTO policy
  • Participation in Klaviyo ESPP

Company values

  • We always put our customers first.
  • We are owners.
  • We strive to make the world more equitable.
  • We are ambitious.
  • We are always learning.
  • We collaborate radically.
  • We are remarkable.

Company HQ

Financial District, Boston, MA

Founders

Previously CTO at RockTech, Senior Engineer at Performable, Lead Engineer at Applied Predictive Technologies and an SDET Intern at Microsoft

Ed Hallen

(Chief Product Officer)

Currently an Advisor at Team Engine. Previously worked in Enterprise Business Development at Google, Summer Associate at Accel-KKR and Principal at Applied Predictive Technologies.

Salary benchmarks

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Diversity & Inclusion at Klaviyo

Katelyn Nnake headshot

Katelyn Nnake (Director of Diversity, Equity & Inclusion)

  • At Klaviyo one of our key values is "we strive to make the world more equitable"
  • In 2023 over 75% of Klaviyos participated in a Klaviyo Resource Group

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