Marketing Operations Manager, Modern Health

$100.7-148k

Salary dependent on candidates location

Tableau
Looker
Salesforce
Hubspot
Apollo
Marketo
Clearbit
Demandbase
Outreach
Mid and Senior level
Remote in US

More information about location

Modern Health

Mental well-being platform

Open for applications

Modern Health

Mental well-being platform

501-1000 employees

B2BMental healthSaaSWellbeing

Open for applications

$100.7-148k

Salary dependent on candidates location

Tableau
Looker
Salesforce
Hubspot
Apollo
Marketo
Clearbit
Demandbase
Outreach
Mid and Senior level
Remote in US

More information about location

501-1000 employees

B2BMental healthSaaSWellbeing

Company mission

Modern Health's mission is to give as many people as possible the tools they need for resilience and mental wellness.

Role

Who you are

  • Marketo & SaaS Expert: 3+ years in enterprise/SaaS marketing, with at least 2+ years of hands-on Marketo/Hubspot experience; must have performed as a Marketo system owner within an organization
  • Systems Thinker: Salesforce expert, comfortable with SFDC integrations and analyzing data across the MarTech stack to define metrics
  • Process-Driven Optimizer: Passionate about operational excellence, change management, and building best-in-class frameworks
  • Data Translator: Can analyze campaign results and provide clear strategic and tactical recommendations to drive action
  • Adaptable Team Player: Thrive in fast-paced environments, manage multiple projects, and effectively collaborate remotely; self-starter with the ability to work individually and cross-functionally
  • Growth Mindset: Eager to learn, adapt, and make a tangible impact on our scaling operations

Desirable

  • Experience inheriting a Marketo instance and successfully enhancing it
  • Experience with Looker/Tableau, Demandbase, Outreach, data appending tools (Apollo, Zoominfo, Clearbit), Pathfactory, Qualified, or Vidyard
  • Startup experience

What the job involves

  • We’re looking for a Marketing Tech & Ops expert to optimize our marketing infrastructure and drive data-driven insights for accelerated growth
  • You'll own our Marketo instance, collaborate across the organization, and transform campaign data into actionable strategies that power our revenue engine
  • This is a chance to leave your mark on a scaling company on a path to profitability/IPO by refining our execution, reporting, and overall marketing operations efficiency
  • Campaign Execution: Collaborate within the Demand Gen team to build and launch seamless marketing programs across email, webinars, events, videos, website chat, Pathfactory, and paid media
  • Own Marketo: Maintain our instance, identify improvements, and ensure optimal performance to support a robust campaign calendar
  • Drive Data-Backed Insights: Monitor, analyze, and report on marketing campaign effectiveness, tying results directly to business objectives
  • Optimize Lead Flow: Maintain our attribution model, enhance our ABM account scoring/routing, and help boost pipeline conversion rates
  • Report on Impact: Deliver regular KPI reports and translate marketing data into insights for decision-makers
  • Collaborate for Success: Partner with RevOps, Sales, Partnerships, and Analytics to streamline processes, identify growth opportunities, and complete system integrations
  • Creative Problem-Solving Skills: There are many ways to approach a problem, and we’ll expect you to choose the one that’s most likely to get a favorable outcome
  • Champion Data Integrity: Uphold database quality standards and implement best practices across our MarTech stack

Our take

People find work stressful and not everyone can easily access or afford care. It is estimated job burnout costs America around $200 billion in health spending a year.

Modern Health is a mental wellness platform that is attempting to de-stigmatize mental health care by making it available to everyone. Modern Health helps companies with a holistic mental wellbeing solution that can address their employee's individual needs and engage an entire workforce.

The global mental health market is predicted to grow 3.5% annually and be valued at over $500 million by 2030. Modern Health grew 20x between 2018 and 2019 and it continues to assert itself as a market leader within the space through partnerships with the likes of high-profile celebrities such as tennis player Naomi Osaka. The platform has over 75,000 users and more than 220 corporate clients including the likes of Twitter, Peloton, and Pixar, indicating a growing awareness of mental health's importance within the workplace.

Freddie headshot

Freddie

Company Specialist

Insights

Led by a woman
Top investors

Few candidates hear
back within 2 weeks

104% employee growth in 12 months

Company

Funding (last 2 of 6 rounds)

Feb 2021

$74m

SERIES D

Dec 2020

$51m

SERIES C

Total funding: $167.4m

Company benefits

  • Work from home stipend
  • 16 weeks of parental leave
  • Flexible paid time off
  • 401k matching
  • Work from home opportunities
  • Health insurance

Company values

  • People first
  • Bias towards action
  • Embrace the journey
  • Ownership mentality

Company HQ

Financial District, San Francisco, CA

Leadership

Alyson worked at PwC as a Senior Associate for over 2 years, before serving in Operations for Keas and Collective Health. She then used this healthcare experience to found Modern Health, where she has worked as CEO since.

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