Promotions & Events Marketing Specialist, Amazon
British English Speaker
The largest online retailer and technology provider
Job no longer available
The largest online retailer and technology provider
1001+ employees
Job no longer available
1001+ employees
Company mission
Amazon aims to be Earth’s most customer centric company. Their mission is to continually raise the bar of the customer experience by using the internet and technology to help consumers find, discover and buy anything, and empower businesses and content creators to maximise their success.
Role
Who you are
- Experience in professional non-internship marketing
- Experience with Salesforce, Tableau, Vidyard, and Excel
- Experience in designing, building, and launching successful email engagement programs, specifically lifecycle/nurture programs
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Be British English speaker native or equivalent
Desirable
- Experience working with a major brand or entertainment company in project/production management
- Experience in e-commerce, start ups, advertising, commercial
- Experience using data visualization tools
What the job involves
- Amazon is looking for a motivated and customer-obsessed candidate to join our European Promotions & Events team
- The ideal candidate will have an ability to create and execute effective online marketing strategies onsite and across Email and Push, test and launch new marketing programs, partner with internal teams, measure results and optimize for impact
- As part of the Marketing & Prime organization you will be an instrumental part of Amazons Deal events (such as Prime Day or Black Friday & Cyber Monday)
- As a Marketing Specialist (f/m) for Amazon’s Promotions & Events team, your key responsibilities will include the following:
- Design and implement marketing initiatives to drive customer engagement
- Coordinate with 10+ internal teams at Amazon to create engaging experiences for Deal events (such as Prime Day or Black Friday & Cyber Monday)
- Deliver results (managing project execution, testing ideas, creating campaigns, analyzing data, solving problems)
- Use data to understand customer behavior and inform new projects
- Provide complete performance reporting and analysis on projects and take relevant action on insights gained
- Partner and coordinate with other teams to launch our tests and campaigns
Salary benchmarks
Our take
Amazon is the world's largest online retailer, and is well-known for its disruption of well-established industries. The company is present in numerous verticals, including cloud computing with Amazon Web Services, AI with its range of Alexa devices and a global marketplace more commonly referred to as 'the everything store'. Acquisitions include Ring, Twitch, Whole Foods Market, and IMDb.
More recently, Amazon has been focused on leading the "third wave in digital advertising". Many businesses are now shifting ad dollars to retailers, which before would have been spent with online media platforms. Amazon's seen great success in the space, with its revenue from advertising now higher than its Amazon Prime membership scheme, audiobooks and digital music combined. This growth is particularly impressive considering its digital ad rivals (like Snap, Alphabet, and Meta) have suffered declines due to wider macroeconomic factors and Apple's iOS privacy changes.
Despite its dominant market position, Amazon will continue to be challenged over the next decade, including sustaining AWS's cloud dominance in the face of Google and Microsoft. On top of this, the company's e-commerce division is facing profitability problems despite its 2023 post-IPO debt funding of 8 billion. It will need to find new ways to stay above their competitors.
Steph
Company Specialist
Insights
Company
Company benefits
- Employees have opportunities to own Amazon stock, participate in 401(k) plans with company match, and enroll in paid life and accident insurance
- Financial counseling and estate planning services are also available, plus paid short-term and long-term disability if needed
- Medical, dental, and vision coverage to all our regular full-time employees, regardless of their level, tenure, or position
- Amazon employees have free access to a network of more than 2 million caregivers, including nannies, babysitters and special-needs caretakers
- Employees receive discounts on certain day care centers, and Amazon provides a variety of free resources for parents of children with autism, ADHD and developmental disabilities
- Adoption assistance for qualified domestic and international adoption expenses including attorney fees, court costs, and travel
- Leave Share program allows employees to give six weeks of paid parental leave to a spouse or partner who isn’t eligible for parental leave from their employer
Company values
- Customer obsession rather than competitor focus
- Passion for invention
- Commitment to operational excellence
- Long-term thinking
Company HQ
South Lake Union, Seattle, WA
Articles
Founders
Jeff Bezos
(Executive Chairman)Jeff is an American business magnate, media proprietor, and investor. As well as founding Amazon, Jeff founded Blue Origin, an aerospace manufacturer and sub-orbital spaceflight services company and also owns The Washington Post.
Andy Jassy
(President & CEO (not founder))Joined Amazon as a Marketing Manager in 1997. Developed AWS with Jeff Bezos, and became CEO of Amazon in 2021.
Share this job
View 371 more jobs at Amazon