Manager of Customer Campaigns, PandaDoc
$127.5-150k
OTE
Employees may be able to purchase company stock (or receive annual bonuses)
Centralised document workflow automation
Job no longer available
Centralised document workflow automation
501-1000 employees
Job no longer available
$127.5-150k
OTE
Employees may be able to purchase company stock (or receive annual bonuses)
501-1000 employees
Company mission
To deliver software that empowers sellers to easily connect and transact with their customers through dynamic personalized documents that build meaningful customer relationships and win more business.
Role
Who you are
- You're a mentor, coach, and cheerleader, who has leadership skills that will inspire and motivate your team
- You have an analytical mindset, and own the performance of customer campaigns. You love analyzing KPIs, spotting trends, and optimizing for maximum impact. Data-driven decision-making is your mantra
- You use excellent communication and presentation skills, to build relationships across teams and captivate an audience with your vision and data-driven insights
- You're always learning, evolving, and pushing the boundaries. You have a growth mindset and a relentless curiosity and passion for marketing
- 5+ years of experience running customer marketing campaigns, ideally in a B2B SaaS environment
- Strong understanding of the buyer's journey and the ability to create targeted messaging for different stages
- Proven track record of interpreting data to distill key insights and make data-based recommendations that increase the impact of your campaigns
- Experience leading high-performing teams; fostering a collaborative environment and developing individualized career growth plans
- Experience managing customer campaigns in project management tools; such as Asana, ClickUp, or Monday
- Experience with marketing automation platforms and CRMs; such as HubSpot, Salesforce, Marketo, or Pardot
What the job involves
- PandaDoc is looking for a strategic, high-impact Manager, Customer Campaigns
- You’ll lead our customer campaigns, reporting to the Director of Global Campaigns and Lifecycle
- You’ll lead our customer campaigns team, and own the planning, orchestration, and execution of customer-facing campaigns; driving customer adoption and generating expansion pipeline
- As a critical member of our Campaigns team, you will be a player-coach who helps us evolve our integrated campaign framework by testing new ways to drive onboarding, adoption, and expansion from our ICP customers
- You’ll work cross-functionally across our Revenue Marketing, Marketing Operations, Corporate Marketing, and Customer Experience teams to establish shared OKRs, ensure cross-functional enablement, and manage performance
- Initiate and execute customer-facing campaigns across multiple channels; such as email, social media, paid advertising, webinars, and in-product notifications
- Build a strong understanding of our customer base, their pain points, and their user journey. Leverage these insights to craft compelling customer campaigns
- Establish core KPIs for customer campaigns, analyze campaign impact, and optimize relentlessly. Obsess over data, test, iterate, and constantly push for higher ROI and deeper audience engagement
- Lead and inspire a team of talented customer campaign managers. Foster a collaborative, data-driven environment where the impact of the team is greater than the sum of its parts
- Build strong relationships and feedback loops with our CX team to foster collaboration between our teams and ensure alignment behind shared business goals
- Develop and refine customer campaign segmentation strategies based on behavior and engagement metrics, ensuring personalized messaging that resonates with different segments throughout the buyer journey
Our take
The management of formal documentation such as contracts has mostly migrated to digital formats in the last decade. However, existing software will generally have a single function, such as digital signing or storing a document, meaning companies must use various software packages for digital documentation processing.
PandaDoc provides integrated digital document automation software that allows users to manage their documents from the initial creation stages to the final archiving. The company believes that this unified approach will help companies save money from mistakes and improve workflows by allowing all elements of a document to be handled within the same platform.
PandaDoc provides its software in the form of API tools that can be directly integrated into a client's website. It currently provides services for companies such as Drift, SGS and TomTom.
Steph
Company Specialist
Insights
Company
Funding (last 2 of 6 rounds)
Aug 2020
$30m
SERIES B
Mar 2019
$10m
SERIES B
Total funding: $61.2m
Company benefits
- Competitive salary
- Health benefits
- Flexible schedule
- Company equity
- 401K plan
- Regular outings
- Career growth
- Commuter benefits
- Office trips
- Fun team
- Generous PTO
- Education benefits
Company values
- Make an impact
- Have fun
- Learn
- Empathy
Company HQ
Outer Richmond, San Francisco, CA
Articles
Leadership
Mikita Mikado
(CEO)Studied Computer Science at University of Hawaii, and Belarussian State University of Informatics & Radioelectronics. Was CEO of both Coding Staff, and of Quote Roller.
Sergey Barysiuk
(CTO)Studied Computer Science at Belarussian State University of Informatics & Radioelectronics. Was a Software Engineer at EPAM Systems. Worked at SaM Solutions for 3 years, promoted from Senior Software Developer to Trainer. Was Co-founder & CTO of Coding Staff.
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