$131-209k
+ Equity
Advertising measurement and optimization
Job no longer available
Advertising measurement and optimization
501-1000 employees
Job no longer available
$131-209k
+ Equity
501-1000 employees
To reinvent how media is bought, sold, and valued, shaping a more efficient advertising ecosystem.
For companies looking for a more advanced and streamlined advertising ecosystem, VideoAmp provides tools to measure, transact with and unify audiences that were previously hard to interact with across the disparate traditional systems of TV, streaming and digital media.
In today's world where digital users are keenly aware of their data being used, sold and analyzed, VideoAmp has shrewdly put user privacy at its forefront. Its suite of data and software solutions allows a view of the audience which powers a more effective value exchange for the whole industry. Audiences no longer have to see irrelevant advertising and companies can bring users the content they want to see without compromising privacy.
The company has raised significant funding, further accelerating its leadership position in optimization solutions for the convergent TV ecosystem. This capital has also allowed VideoAmp to acquire Elsy, a media investment optimization platform. Alongside partnerships with media giants Omnicom Media and NBCUniversal, this is testament to VideoAmp’s growing momentum.
Freddie
Company Specialist
Sep 2023
$150m
SERIES G
Oct 2021
$275m
SERIES F
Sawtelle, Los Angeles, CA
Founders
Ross McCray
(CEO)They studied at the University of California, Los Angeles, before dropping out to co-found VideoAmp in June 2014.
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