VP of Product Design, Klaviyo
$300-400k
3+ days a week in office
Intelligent marketing automation powered by customer data
Open for applications
Intelligent marketing automation powered by customer data
1001+ employees
Open for applications
$300-400k
3+ days a week in office
1001+ employees
Company mission
To give online brands direct ownership of their consumer data and interactions, empowering them to turn transactions with customers into long-term relationships—at scale.
Role
Who you are
- 15+ years of experience across Product Design, or related field; having both would be an added bonus, though this role will provide the most lift on the Product Design side
- Experience across diverse types of design environments (i.e: agencies, startups, in-house companies at scale, etc.)
- Experience with org design, change management, strategic resource planning, team/headcount optimization, and allocation of resources. (i.e: University, New Grad, Individual Contributors, and Leadership)
- Portfolio of work showcasing attention to detail and high quality execution
- Broad experience across different types of design: Product design, service design, experiential design, brand design & creative strategy
- Ability to thrive within an organization that moves quickly and with a degree of ambiguity
- Preferred: Experience speaking on and evangelizing design work at highly visible design events, conferences and/or schools
What the job involves
- The VP of Product Design at Klaviyo will help uplevel, evolve, and optimize the future of simple, elegant, and industry-changing e-commerce software
- This role includes oversight of Product Design as well as any new lines of work or business we cultivate in the future
- In addition to growing our already-successful e-commerce platform and products, this instrumental leader will help transform Klaviyo into a top design-led company through cultural, innovative, and operational excellence
- Lead and Inspire Design Teams: Lead a team of experienced product designers, writers, and content designers to execute on company goals. Ensure your teams have the capability, capacity, and clarity to achieve their objectives. Be willing to roll up your sleeves and creatively direct as necessary to maintain high-quality standards
- Mentorship and Performance Management: Mentor and manage a world-class team, establishing clear standards for performance and quality. Create a learning environment where designers can grow, expand their skill sets, and develop new techniques and tools. Flexibly allocate resources and manage bandwidth within a lean team
- Cross-Functional Collaboration: Partner closely with leaders across product, engineering, brand design, content, customer experience, and sales to ship impactful, high-quality products. Foster strong collaboration with Product Management and Engineering to meet deadlines and deliver quality outcomes
- Vision and Strategy: As a member of the leadership team, articulate Klaviyo’s product vision and strategy through design. Translate long-term vision and roadmaps into actionable timelines, considering the business' long-term strategy when solving problems
- Strategic Resource Planning: Leverage successful strategies for organizational planning and approaches to strengthen team capacity. Manage team/headcount optimization and resource allocation effectively
- Quality Assurance and Design Excellence: Uphold a high product quality bar and a strong eye for visual design. Develop the vision and strategy for design excellence at Klaviyo operationally, culturally, and executionally. Ensure consistency with and contribute to our brand architecture, product architecture, and design language systems
- Human-Centered Design Practices: Utilize in-depth knowledge of human-centered design practices, research methodologies, and design tools to drive impactful product designs
- Organizational Guidance and Change Management: Guide others and navigate the organization to deliver high-quality results. Lead org design and change management efforts that support efficient execution and quality people leadership
- Design Storytelling and Communication: Use exceptional presentation and communication skills to leverage design storytelling and drive alignment with the executive team. Solicit and implement feedback to improve communication and inclusivity across your team
- Enhance Brand and Product Perception: Create experiences to support acquisition, onboarding, and management while ensuring quality and consistency with overall product and brand architecture. Enhance the overall brand and perception of Klaviyo’s offerings
Our take
Klaviyo is a marketing firm helping growth-focused eCommerce brands drive more sales with super-targeted, highly relevant email, Facebook and Instagram marketing campaigns. From personalised newsletters to automated emails when customers abandon their shopping carts, the marketing automation platform makes it easy for businesses to capture, store, analyze, and predictively use their own data to drive measurable, high-value outcomes.
Klaviyo's CEO, Bialecki, believes that the main problem with e-mail marketing today is that there is a divide between two kinds of tools: analytics tools that help you understand what people are doing on a website, such as what products they are considering, and messaging tools that send them a marketing e-mail. Operating primarily within the retail and eCommerce industry, Klaviyo aims to solve this by offering a tool that brings together analytics and messaging. This allows companies to bring all of their first-party data into a single platform to get a deep understanding of their customers and then activate that data to deliver highly-targeted, personalised communications through email and SMS. In the process, Klaviyo's customers get a deep understanding of their consumers.
Klaviyo is a fast-growing company mainly due to its business model - the firm offers a concrete ROI for Klaviyo’s clients if the software persuades customers to make purchases by treating different types of customers differently. An IPO in 2023 has led to Klaviyo's release of Klaviyo AI, which empowers businesses to unlock revenue-driving opportunities and deliver exceptional customer experiences across channels. Still in its early days of public listing, it will be interesting to see how Klaviyo fares in the years to come.
Freddie
Company Specialist
Insights
Some candidates hear
back within 2 weeks
46% female employees
4% employee growth in 12 months
Company
Employee endorsements
Opportunities to learn
"Not only we have a good stipend to spend on learning but we also have development days every quarter, where we can switch off and focus on the areas..."
Funding (last 2 of 6 rounds)
Aug 2022
$100m
LATE VC
May 2021
$320m
SERIES D
Total funding: $778.5m
Company benefits
- Private health care cover
- All full time employees receive equity
- Commuting allowance for when you do travel to the office,
- A very generous education allowance every year for you to spend on learning and development.
- Free books policy - if you’re better off for having read it (or listened to it—audiobooks are covered too!) we’ll pay for it.
- Generous and flexible PTO policy
- Participation in Klaviyo ESPP
Company values
- We always put our customers first.
- We are owners.
- We strive to make the world more equitable.
- We are ambitious.
- We are always learning.
- We collaborate radically.
- We are remarkable.
Company HQ
Financial District, Boston, MA
Articles
Leadership
Andrew Bialecki
(CEO)Previously CTO at RockTech, Senior Engineer at Performable, Lead Engineer at Applied Predictive Technologies and an SDET Intern at Microsoft
Ed Hallen
(Chief Product Officer)Currently an Advisor at Team Engine. Previously worked in Enterprise Business Development at Google, Summer Associate at Accel-KKR and Principal at Applied Predictive Technologies.
Salary benchmarks
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Diversity & Inclusion at Klaviyo
Katelyn Nnake (Director of Diversity, Equity & Inclusion)
- At Klaviyo one of our key values is "we strive to make the world more equitable"
- In 2023 over 75% of Klaviyos participated in a Klaviyo Resource Group
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