Senior Director of Digital Campaigns, Legion Technologies
$120-190k
+ Bonus + Stock equity
Workforce management platform
Open for applications
Workforce management platform
101-200 employees
Open for applications
$120-190k
+ Bonus + Stock equity
101-200 employees
Company mission
To use advanced technology to solve some of the biggest challenges in workforce management.
Role
Who you are
- The ideal candidate will have a proven track record of rapidly scaling digital initiatives and navigating the complexities of a fast-paced, evolving digital landscape
- Proven experience (10+ years) in digital strategy and implementation
- Expertise in digital marketing channels, including SEO and PPC advertising
- Excellent strategic thinking, problem-solving, and decision-making abilities
- Strong communication and interpersonal skills, with the ability to influence stakeholders
- Proven ability to drive change and achieve results in a dynamic environment
- Experience with Marketo, Qualified, 6Sense, and SFDC
- MBA or Bachelor’s degree in Business, Marketing, Information Technology, or a related field
- Early-stage startup experience is highly desired
What the job involves
- The Senior Director of Digital Marketing will spearhead the development and execution of a comprehensive digital campaign strategy aimed at accelerating our digital transformation and driving business growth, with a clear northstar of pipeline creation through digital channels
- Formulate and implement a robust digital strategy to drive pipeline. Identify opportunities for digital innovation and transformation
- Develop and execute integrated digital demand generation plans using a mix of channels (media, search, social, web, online events, email marketing)
- Create ABM strategy for top-tier accounts and optimize digital plans for small enterprise targets
- Develop and implement overall digital marketing strategies from concept to execution to achieve pipeline targets
- Determine the appropriate mix of campaign elements, including search, social media, direct mail, email, webinars, and more, to achieve pipeline goals
- Build and scale new nurture frameworks for target industries, personas, and opportunity progression
- Track and measure performance across all digital channels and propose optimizations
- Stay abreast of digital trends and advancements
- Adopt emerging technologies and new platforms to enhance productivity and effectiveness
- Assist with budget management across digital channels and platforms
Our take
Legion Technologies features an AI-powered workforce management platform that optimizes labor efficiency and employee engagement. It improves decision-making and enables companies to highly customize their approach to workforce management.
Native to the cloud, the platform utilizes a machine learning solution in order to create accurate forecast demands that greatly improve organization. Granular levels of accuracy are possible with Legion Technologies, as the system continually learns, and improves, forever enhancing its approach.
The market for software such as Legion Technologies is already vast. It's predicted that the workforce management solution market will be worth over $9 billion by 2025, which means that competitors such as Skedulo, Crew, Connecteam and Utmost have arisen. In response, Legion Technologies aims to outrank its rivals by providing the most personalized solution on the market.
Kirsty
Company Specialist
Insights
Company
Funding (last 2 of 5 rounds)
May 2024
$50m
LATE VC
May 2021
$50m
SERIES C
Total funding: $135.5m
Company benefits
- $0 monthly premium and other flexible medical, dental, and vision plans effective on the first day of employment
- 401k plan
- Unlimited Paid Time Off and Paid Holidays
- Parental Leave
- Equity
- Monthly Wellness Reimbursement
- Monthly Lunch on Legion
Company values
- Commit to the mission and to each other
- Focus on quality
- Think big
Company HQ
Ventura, Palo Alto, CA
Articles
Leadership
Sanish Mondkar
(CEO)Engineer at Ariba Inc., working up to becoming Executive Vice President and Chief Product Officer. EVP at SAP, before founding Legion in 2015.
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