Senior Product Marketing Manager, Icertis
Healthcare and Life Sciences
$161.5-200k
+ Target bonus 10% and equity
AI-powered contract management & intelligence platform
Open for applications
AI-powered contract management & intelligence platform
1001+ employees
Open for applications
$161.5-200k
+ Target bonus 10% and equity
1001+ employees
Company mission
Icertis' mission is to empower companies to realize the full intent and higher purpose of every contract, so they can build trust, strengthen bonds, and create a better world.
Role
Who you are
- Join Our Team as a Senior Product Marketing Manager in Healthcare and Life Sciences!
- We’re looking for someone who thrives in a fast-paced, dynamic environment and is eager to bring transformative cloud/SaaS platforms to market
- You have a proven track record in product marketing and a passion for crafting compelling narratives that resonate with your audience
- Extensive Product Marketing Experience: 6+ years of proven success in product marketing within the SaaS industry, with a strong focus on driving results
- Industry Expertise: Deep understanding of the Healthcare and Life Sciences industry, enabling you to craft relevant and impactful strategies
- Content Development Pro: Hands-on experience creating a wide range of content, including blogs, product demos, sales presentations, and more, designed for both external and internal audiences
- Team Player: Highly collaborative and team-oriented, with a talent for building strong relationships across all levels and departments
- Successful Product Launches: A track record of launching products and features, and executing effective go-to-market plans for Enterprise customers
- Proactive and Adaptable: Self-motivated and comfortable working independently, thriving in fast-paced, dynamic environments, whether in-person or remote
- Detail-Oriented and Results-Driven: Adept at both strategic planning and hands-on execution, ensuring every detail contributes to success
- Skilled Storyteller: Ability to craft compelling messages tailored to different personas and audiences, driving engagement and interest
- Quick Learner: Ability to quickly grasp new processes and methodologies, adapting to changing needs with ease
- Cross-Functional Experience: Strong experience working in cross-functional roles, seamlessly collaborating across departments
- B2B Marketing and Sales Enablement: Expertise in B2B marketing and sales enablement, ensuring alignment with business objectives
- Exceptional Communication Skills: Excellent command of English, both written and verbal, with the ability to convey ideas clearly and effectively
What the job involves
- We're searching for a Senior Product Marketing Manager to be at the forefront of our cutting-edge Icertis product portfolio
- In this role, you'll have the unique opportunity to shape the future of B2B enterprise products, acting as the vital link between Sales, Marketing, Product, and Customer teams
- This role reports directly to Senior Director of Product Marketing, ensuring you have the support and guidance needed to succeed
- While this position does not include people management responsibilities, it offers an excellent opportunity to influence cross-functional teams and drive key product marketing initiatives
- As a Senior Product Marketing Manager, you’ll play a pivotal role in our company’s growth
- You’ll leverage your industry expertise to create impactful positioning and messaging, driving the successful launch of new products and features
- Shape Compelling Narratives: Drive the positioning, messaging, and content development that will elevate Icertis within the Healthcare and Life Sciences vertical, including Payers, Providers, Life Sciences, and Pharmaceuticals
- Fuel Demand Generation: Partner with our campaigns team to create powerful content that fills the funnel, accelerates sales, and boosts win rates, working closely with sales, marketing, and product teams
- Become an Icertis Expert: Deeply understand our product’s capabilities and value proposition for different stakeholders, mastering the intricacies of the contract lifecycle management space
- Tell Our Story: Craft compelling stories that showcase the value of our products, drawing from a deep understanding of market drivers, customer needs, and Icertis product strengths
- Create Impactful Content: Produce high-quality content and manage third-party creators to deliver campaign materials, technical white papers, blogs, and videos that resonate with our audience
- Enable Sales Success: Develop sales enablement content and training to ensure teams are fully equipped to position our products effectively with potential prospects
- Drive Product Launches: Lead product release and launch communications while continually refining our marketing strategies for ongoing success
- Stay Ahead of the Competition: Conduct in-depth research on competitive products and arm our teams with the insights and tools they need to position Icertis as the leader in the market
Our take
As part of its pitch, Icertis cites World Commerce & Contracting research which shows that optimized contract development and management can save companies’ an average of 9% of their annual revenue. It may seem that the company is targeting small margins, but with customers including Google, Microsoft, and Johnson & Johnson, the real numbers are huge.
The 2009-founded company offers a comprehensive range of products to manage every stage of a contract lifecycle from setup to approval and reporting, but its main value differentiator might be its AI applications, which can analyze previous negotiations at scale and visualize deep data insights on performance.
The company has seen a steady stream of investment since its founding and is using its 2022 VC from German multinational SAP to deepen the integration between the two companies' software tools. Alongside a range of other lucrative partnerships, Icertis has gained further attention due to its winning the 2023 Artificial Intelligence Excellence Award, led by Business Intelligence Group.
Steph
Company Specialist
Insights
Few candidates hear
back within 2 weeks
Company
Funding (last 2 of 7 rounds)
Oct 2022
$75m
CONVERTIBLE
Mar 2021
$80m
SERIES F
Total funding: $366m
Company values
- Fairness
- Openness
- Respect
- Teamwork
- Execution
Company HQ
Bridle Trails, Kirkland, WA
Articles
Leadership
Samir Bodas
(CEO)Before co-founding Icertis they held multiple leadership roles at Microsoft, and was CEO of two IT services firms, Disha Technology and Aztecsoft, overseeing rapid growth followed by successful exits.
Monish Darda
(CTO)Co-inventor of two patents in cloud resource management and provisioning. Led a string of successful ventures prior to co-founding Icertis, including the launch of BladeLogic’s India R&D (acquired by BMC Software).
Diversity & Inclusion at Icertis
- 7 Days for Humanity: To make it easier for employees around the globe to join the fight against racism and other forms of discrimination in person, Icertis added seven days of paid leave to volunteer, support, help, give, protest, and make themselves be seen and heard. In 2020, for example, many employees used one of their days to recognize Juneteenth, the celebration of the end of slavery in the United States. This benefit has been extended into 2021.
- Diversity of Voices in the Room: We believe that diversity in our ranks—from employees around the globe to the Board—drives better outcomes for our teams and our customers. For instance, studies show that boards with women outperform companies without. Icertis is proud to include Karyn Smith and Penny Pritzker on our Board of Directors and Ursula Burns on our Board of Advisors, all of whom are champions of diversity and who support and advise us on living our FORTE values across the company. In addition, Icertis has an employee resource group (ERG) for female employees called Network of Women (NOW) that helps women connect with other women in the company to network, share experiences, and celebrate successes.
- Catch the Match to Fight Racism: In 2020, for every dollar U.S. employees gave to an organization of their choice that fights racism, Icertis co-founders Samir Bodas and Monish Darda matched with an annual gift of up to $50,000 in the aggregate to the NAACP Legal Defense Fund.
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