Director of Corporate Marketing, Splunk
EMEA
£113.6-156.2k
+ Incentive Compensation
Data security & observability platform
Job no longer available
Data security & observability platform
1001+ employees
Job no longer available
£113.6-156.2k
+ Incentive Compensation
1001+ employees
Company mission
To allow clients to focus on the business outcomes that data can deliver by helping organisations use their data to answer questions, take actions, and achieve business objectives
Role
Who you are
- Do you have a passion for the impact marketing can have at every stage of the buyer’s journey and a focus on driving business outcomes through innovative marketing programs?
- 10 years’ marketing experience in the technology industry, ideally in B2B SaaS
- 5 years’ experience of building and leading high performing teams, especially under transformation
- A good understanding of the opportunities and challenges to successfully sell, market, and grow enterprise software, and experience working collaboratively across organizations to bring multiple resources to bear for customer impact
- Project leadership skills with an exceptional attention to details and the ability to prioritize and manage a wide variety of programs simultaneously, within budget and timelines
- A data driven approach to measuring success across demand generation, customer engagement and awareness
- Exceptional written and verbal communication skills in English. Additional languages would be an advantage
- Strong executive presence and ability to influence and work with senior executives
- Professional and energetic demeanor and ability to interact effectively with sales, marketing and other internal teams
What the job involves
- We are looking for an experienced Director to lead our talented EMEA Corporate Marketing team with the aim of driving demand, customer engagement and awareness to support Splunk’s fast growing EMEA business
- This pivotal role sits at the intersection of the EMEA business, and corporate and regional marketing teams, and leads the following functions: Digital & Campaigns, Customer Marketing, Content & Thought Leadership and Top Account & CxO Programs
- Build the strategy and drive execution of the plan for our centralized EMEA marketing functions, ensuring alignment with country-level field marketing plans and accountability for results that contribute to the EMEA Plan of Record
- Digital and Campaigns: Orchestrate regional marketing programs for Splunk’s security and observability go-to-market, including contact acquisition, lead generation and email and webinar nurture programs. This involves close partnership with our global integrated marketing team (campaigns CoE) to leverage global scale and layer on regional customisation as required
- Customer Marketing, Content and Thought-Leadership: Build customer advocacy and thought leadership strategy for EMEA, including local content creation and translation aligned to regional goals, as well as integrated regional activation around quarterly global thought leadership launches to drive awareness, demand and customer engagement
- Top Account and CxO Programs: Lead and evolve a set of programs designed to deepen intimacy with our most strategic customer accounts as well as establish and nurture executive relationships. This includes global and regional briefing programs, in-account marketing and a set of strategic events
- Act as the “voice of the region” into corporate marketing teams to influence global strategies and share feedback to optimize future programs
- Lead, coach and grow a high-performing team of cross-functional marketers
- Drive alignment with key stakeholders across the business, including global integrated marketing, corporate marketing, regional leadership and in-country marketing and sales teams
- Own budget planning and day-to-day management, with a rigorous approach to getting value out of every dollar
- Track critical success metrics, report on program effectiveness and look for ways to optimize programs
Salary benchmarks
Our take
Splunk was founded to produce software for searching and analysing machine-generated data for clients. The platform provides live data insights and is an attractive option due to its flexibility, scalability and ability to process real time data.
The company has evolved significantly since being founded, implementing developments in augmented reality, machine learning and mobile technology. Further, the company's transition to the cloud has allowed it to provide new offerings, and proved its ability to move with market trends.
Acquired by Cisco in 2024, Splunk now benefits from Cisco's user protection, breach protection and threat intelligence capabilities. The company will continue to deliver its security products, and also has plans to enhance its portfolio moving forwards.
Kirsty
Company Specialist
Insights
Some candidates hear
back within 2 weeks
3% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Sep 2007
$25m
SERIES C
Jan 2006
$10m
SERIES B
Total funding: $40m
Company values
- Innovative: Splunk values people committed to improving the future
- Fun: Splunk believes in fostering a positive atmosphere and celebrating its successes
- Disruptive: Splunk is always looking for ways to be more efficient and better
- Open: Splunk values honesty and inclusivity, with an open-door policy
- Passionate: Passion for its customers and products is what drives Splunk to keep improving
Company HQ
South Beach, San Francisco, CA
Articles
Founders
Gary Steele
(EVP & GM of Splunk at Cisco, not founder)Was CEO and President of Splunk before it became a Cisco company. Previously CEO at Proofpoint and Portera, VP at Sybase, and Market Development Manager at Sun Microsystems.
Diversity & Inclusion at Splunk
- Our diversity, equity and inclusion strategy is built on three key pillars: growing a diverse workforce, nurturing our culture of inclusion in the workplace, and driving positive change in the marketplace for Splunkers, customers and partners
- We are committed to recruit, retain and develop high-performing, innovative and engaged Splunkers with diverse backgrounds and experiences. We created the DEI at Splunk Council (DISCO) to set and track progress on diversity, equity and inclusion across all functions and geographies
- We have also implemented processes, tools and education to try to prevent unconscious bias across our hiring and talent recruitment processes. It has also given us a company-wide vernacular to label bias where we see it
- We know that Splunkers are made up of a million different data points. And we’re committed to cultivating a culture of inclusion and making Splunk a place where everyone can thrive
- Our Employee Resource Groups (ERGs) provide community for underrepresented groups and allies, offering support, mentoring and networking opportunities. We now have nine employee-led ERGs, including Pride, Womxn +, Veterans, Somos (Latinx), Black Employees and Mentors (BEAMs), Disabled=*True, Pilipinx, Natives, and Neurodiversity
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