Content Specialist, Paddle
+ Stock options
Payments, tax, and subscriptions solution for SaaS
Open for applications
Payments, tax, and subscriptions solution for SaaS
201-500 employees
Open for applications
+ Stock options
201-500 employees
Company mission
To help SaaS companies navigate the revenue journey at every stage.
Role
Who you are
- They have strong copywriting and storytelling skills
- It takes writing, editing and storytelling skills —and an ability to embrace change - to succeed in this role
- Degree in Marketing, Communications, Journalism, or a related field
- Proven experience as a content specialist, copywriter, or similar role
- Exceptional writing, editing, and proofreading skills
- Strong research skills and ability to analyze and synthesize information
- Familiarity with SEO best practices and content optimization
- Experience with content management systems (CMS) and digital publishing tools
- Ability to manage multiple projects and deadlines effectively
- Strong collaboration and communication skills
- Understanding of digital marketing strategies and techniques
- Creative mindset with the ability to think outside the box
- English as a first language or strong proficiency in English
- Experience in SaaS and/or tech industry a plus
What the job involves
- A content specialist develops content that supports the long-term and day-to-day content strategy
- They also contribute to and play a critical supporting role in development of the overall content strategy, with the primary focus on how to create content the audience wants to read/engage with
- They specialize in the conceptualization and creation of content. Including, but is not limited to, researching, copywriting, proofreading, translating, and editing text for various media.
- Copywriting: Develop high-quality content with exceptional writing skills, ensuring accuracy and engagement. The content specialist must excel at crafting compelling narratives that resonate with our audience, maintaining the brand’s voice and tone across all platforms throughout the marketing funnel
- Proofreading and Editing: Proofread and edit content before publishing to ensure high quality and accuracy
- Content Improvement: Assist in improving existing content to make it on-brand, SEO-friendly, and up-to-date
- Translate Technical Content: Convert complex, technical information into understandable insights that can be easily understood and absorbed by our audience
- Content Strategy Contribution: Work alongside the Content Strategist and assist where necessary and serve as a key contributor and collaborator to the overall content strategy
- Research and Trend Analysis: Conduct research to gather insights and trends to ensure that content is relevant and appealing
- Contracted Writer Management: Act as a primary POC for contracted writers and content creators, providing direction, feedback, and managing relationships
- Brand Champion: Ensure that Tone of Voice (ToV) and brand personality are effectively followed and represented by external content partners and internal contributors
- Stakeholder Coordination: Coordinate content approvals from stakeholders and subject matter experts (SMEs)
- Customer Case Studies: Write and help script customer case studies (both written and video)
- Team Coordination: Coordinate with marketing, design, and writing teams to ensure timely delivery of assignments and deliver high-quality, targeted content for various marketing channels including ads, websites, and events
- Trend Monitoring: Keep up to date with content trends, consumer preferences, and changes in technology
- Event support and promotion: Create promotional content for webinars, trade shows, and company events, including email campaigns, event descriptions, and promotional materials
- Performance analysis and reporting: Monitor the effectiveness of content and campaigns, using analytics tools to provide insights and recommendations for improvement
- Planning: Assist in planning and maintaining a content calendar to ensure timely delivery of all content assets across marketing channels
- Liaison with External Agencies: Prepare detailed and concise briefs for larger marketing initiatives, outlining objectives, key messages, target audience, deliverables, and timelines.Coordinate with external agencies or freelancers to manage content development projects, ensuring quality and timely delivery of outsourced work
Our take
Software as a service (SaaS) is becoming the dominant way for new companies to sell their products. However, there are a number of interlinked tasks to build a great business. For example, setting up trials and licences, insights and analysis, payment gateways, taxes, and internationalisation.
Paddle offers SaaS companies a completely different approach to their payments infrastructure so that fast growth companies don't need to deal with this complicated puzzle. Instead of assembling and maintaining a complex stack of payments-related apps and services, it acts as a Merchant of Record for customers, taking away the pain of payments fragmentation.
Now serving over 4,000 customers, and having entered the unicorn club in 2022, the company has clearly found its share of success. However, the assumption that pandemic-era growth could be sustained, coupled with runaway operational costs, has seen Paddle recently layoff a number of its staff. With this move, it hopes to control and reduce its spend, so as to face the effects of the economic downturn in stronger shape and sustain its future.
Kirsty
Company Specialist
Insights
Many candidates hear
back within 2 weeks
41% female employees
-3% employee growth in 12 months
Company
Employee endorsements
Autonomy
"Paddlers are shown a lot of trust to get the job done. I've never experienced micro-management and have always been free to decide how to advance a..."
Funding (last 2 of 7 rounds)
May 2022
$200m
SERIES D
Nov 2020
$68m
SERIES C
Total funding: $291.4m
Company benefits
- Share options
- Private healthcare and mental health support
- Flexible time off
- Generous learning and development budget
- 17 weeks of fully paid parental leave for both moms and dads
- Work up to 45 days a year from a different country
- Discount annual train ticket/cycle to work scheme
- Home workstation budget
Company values
- Exceptional Together
- Better than Yesterday
- Execute with Impact
Company HQ
London, UK
Articles
Founders
Christian Owens
(Co-Founder & Executive Chairman)Founded Paddle after finishing school. A fellow of the Thiel Foundation, which gives $100,000 to young people to build businesses instead of going to university.
Harrison Rose
(Co-Founder)Founded Paddle at age 17, after finishing school, and has been both CSO and CCO at the company. Co-Founder and CEO of GoodFit.io.
People progressing
Joined as Event Manager and was promoted to Brand & Event Manager after 1 year. Bianca is now Head of Brand.
Diversity & Inclusion at Paddle
- We want to increase the opportunities for under-represented Paddlers - we are going to partner with third parties to widen our talent pools, and how we create opportunities internally for when new Padders join to give access to further careers and growth
- We’re already proud of the strides we’ve made around gender balance, especially at manager/leadership level and have a rich population of non British employees. Like most companies in our sector there is still much work to be done, but we’re ready and excited to bring about positive change
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