Product Marketing Manager, Grammarly
Core
CA$122-169k
Salary for US based candidates; $123,000 - $189,000
AI-powered writing assistant
Open for applications
AI-powered writing assistant
1001+ employees
Open for applications
CA$122-169k
Salary for US based candidates; $123,000 - $189,000
1001+ employees
Company mission
Grammarly's mission is to improve lives by improving communication.
Role
Who you are
- Has 3+ years of SaaS product marketing experience, preferably spanning both B2C and B2B
- Demonstrates exceptional product messaging and positioning skills with the ability to distill technical innovation into user value
- Has the proven ability to influence product strategy with a thorough understanding of the customer, competitors, and business
- Can empathize with our customers, understand their needs, and translate their voice into effective marketing strategies
- Can successfully coordinate and direct multiple stakeholders, details, and timelines toward a specific goal. They can move themselves and others to action, even if there is incomplete information, uncertainty, or other hurdles
- Has a strong analytics and data-driven mindset, with the ability to gain insights from complex datasets and translate them into actionable insights
- Embodies our EAGER values—is ethical, adaptable, gritty, empathetic, and remarkable
- Is inspired by our MOVE principles, which are the blueprint for how things get done at Grammarly: move fast and learn faster, obsess about creating customer value, value impact over activity, and embrace healthy disagreement rooted in trust
- Is able to meet in person for their team’s scheduled collaboration weeks, traveling if necessary to the hub where their team is based
What the job involves
- This role will support Grammarly’s core product and play a critical role in connecting new and existing features to end users through an analytical, customer-led lens.
- They will lead new product launches to drive user acquisition and product adoption, and they will have a massive impact on Grammarly’s global user base of over 30 million users
- As a Product Marketing Manager, you will report to the Core Product Marketing Lead and work most closely with Product, Communications, and Marketing to establish Grammarly as the leading AI writing partner.
- This person will become an expert on Grammarly’s end users and will use these customer insights to influence the product roadmap
- This person will also develop messaging, positioning, and launch strategies to bring new product offerings and features to market in a way that connects with our target customers’ needs
- Engage directly with professionals to understand pain points, use cases, and desired solutions with writing and communication
- Partner with the Product Management team across the product lifecycle to ensure we bring to market highly valuable features that will make a meaningful impact on the business
- Develop messaging and positioning for the Grammarly product and features, ensuring they connect with target audiences
- Drive product launches, including messaging and positioning, communications (in collaboration with PR), enablement, and assets
- Work closely with analyst relations, customer, and competitive marketing teams to shape and respond to the market
Our take
From professional writing to everyday correspondence, effective communication is critical. Grammarly is an AI-powered writing assistant that helps people write clearly and without mistakes, checking spelling, grammar, and other potential pitfalls.
Grammarly was originally launched as a subscription service for students, although the platform has moved into the mainstream in the last decade. It went freemium in 2015 and now works across more than 500,000 applications and websites including email clients, enterprise software, and word processors. Paid tiers give users more tools beyond grammar and spelling checks to include things like word choice, sentence rewrites, tone adjustments, fluency, and formality level.
The company has been profitable since the beginning and now has a valuation of more than $13 billion, placing it among the 10 most valuable startups in the US. The AI writing assistant space is heating up, and Grammarly is hoping to defend its positions against offerings including Scalenut, Ginger and Microsoft's Editor by the release of its SDK, making it far easier to integrate Grammarly into other applications. So far this has been used in over 4,000 products and earned excellent ratings and increased user numbers of Grammarly's service.
Steph
Company Specialist
Insights
Some candidates hear
back within 2 weeks
44% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Nov 2021
$200m
LATE VC
Oct 2019
$90m
LATE VC
Total funding: $400m
Company benefits
- Support for professional development with training, coaching, and regular feedback
- Global, local, and team-specific events and programs
- Catered lunches
- Gym and recreation stipends
- Admission discounts
- Work from home opportunities
- Medical, dental, vision, financial, and other benefits, as well as equity
- Support to set up a home office
- Ample and defined time off
- 401(k) matching
Company values
- Ethical - Be honorable and earn trust by doing the right thing even when no one is watching, every time.
- Adaptable - Embrace change to evolve and succeed, with a positive, problem-solving attitude.
- Gritty - Achieve with passion and perseverance for goals, by doing whatever it takes to get the job done, whenever it’s necessary.
- Empathetic - Treat others as they want to be treated to work well together, by actively listening to put yourself in their shoes and then responding accordingly.
- Remarkable - Always be learning to develop quickly and be exceptional yet humble, by continually seeking out mentors and learning opportunities.
Company HQ
Financial District, San Francisco, CA
Articles
Leadership
Alex Shevchenko
(Board Member)Studied at Vienna's International University before receiving an MBA from the University of Toronto. Co-founded MyDropBox.com in 2006. The company was bought by Blackboard Inc. three years later. Co-founded Grammarly in 2009.
Max Lytvyn
(Head of Revenue & Board Member)Studied for an MBA at Vanderbilt University before joining Blacboard Inc. as Director of Product Strategy in 2007. Was General Manager and then Partner at Sciworth Labs from 2004 to 2013. Was a Board Member at Uniweb and invested in farmland investment platform FarmTogether.
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