Senior Product Designer, Lyft
Rider Segments
CA$120-150k
More information about location
3 days a week in office
Ride sharing company
Open for applications
Ride sharing company
1001+ employees
Open for applications
CA$120-150k
More information about location
3 days a week in office
1001+ employees
Company mission
To improve people’s lives with the world’s best transportation.
Role
Who you are
- We’re seeking a candidate who will advocate and maintain a customer-centric culture within Lyft, and be happy and comfortable in a fast-paced, ever-changing environment
- You’re experienced with every step of product development, from brainstorming broad ideas to ensuring design quality through launch
- 6+ years of experience working in UX, UI, HCI related field with experience working on web and mobile design
- Experience working with a lean team of Engineers, Product Managers and Program Managers
- Experience designing innovative products for desktop and mobile
- Excellent oral and written communication skills
- Experience with user research methods and analysis
- Expertise with Figma and other prototyping tools
- Excellence in design craft
- Ability to work with a low-ego, highly collaborative, cross-functional team
- Excited about working in a fast-paced, dynamic startup environment
What the job involves
- We’re looking for a senior product designer to lead design across some of our key new strategies and initiatives cutting across the end-to-end Rider experience
- You'll partner with designers, engineers, researchers, marketers, data scientists, and product managers to define and create top-notch experiences with Riders needs at the center of your work
- Using your full range of interaction, visual, and product thinking skills, you will lead and own high-priority Rider experiences across our product teams
- By joining our Rider Segments team, you will focus on growth by cultivating a profound understanding of how to streamline and enrich our experiences across critical use cases
- This team crafts experiences that resonate deeply with our Riders, engaging them precisely when transportation can significantly enhance both their daily routines and in more unique moments
- The role entails delving into emerging user segments, discerning distinct requirements for various ride types, fostering habitual Lyft usage, and optimizing our service's value for our customers
- Problem solve, think big, and explore divergent concepts/ideas while understanding how to converge and build iteratively towards your vision
- Plan strategically and think tactically as a partner with product and engineering to define the future of the team
- Influence the shape of the product with research and data while executing design work using high quality wireframes, mockups, user journeys, and cross-platform interactive prototypes
- Advocate for design by sharing your work and presenting cross-functionally, while being able to precisely articulate design rationale
- Inspire the entire team (including your cross-functional partners) by bringing new ideas to the table
- Create a unified, end-to-end experience through close collaboration with team members and functions across Lyft
- Center design solutions around customer oriented problems and needs
Otta's take
Xav Kearney
CTO of Otta
Lyft has aimed for consistent growth, making sure to pitch itself as a more reliable and friendly ride-sharing option than its main competitor, Uber. Uber has a greater market share and operates globally, but Lyft hopes to compete by its focus on ride-sharing over Uber's more diversified business approach and as a more rider-friendly and greener alternative to Uber.
Operating only in the USA and Canada, Lyft is in a position of being less affected by global events than Uber but also more vulnerable to local conditions. As an example, while it doesn't face the regulatory hurdles around employment rights that Uber does, it is unable to balance out the cost of the unusually expensive US auto insurance across its operations.
In 2022, Lyft acquired PBSC Urban Solutions, a bike-share equipment and technology supplier, allowing Lyft to compete in new verticals and reaffirming its commitment to green transportation. It has also trialed and launched Lyft Assisted, where drivers help passengers from their door into the car to get to medical appointments. These developments chime well with Lyft's unique selling point as a friendlier and more environmentally aware ride-sharing app.
Insights
Company
Funding (last 2 of 14 rounds)
Jun 2018
$600m
LATE VC
Mar 2018
$200m
LATE VC
Total funding: $4.9bn
Company benefits
- Great medical, dental, and vision insurance options
- Mental health benefits
- In addition to 12 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
- 401(k) plan to help save for your future
- 18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
- Pre-tax commuter benefits
- Lyft Pink - Lyft team members get an exclusive opportunity to test new benefits of our Ridership Program
- Family building benefits
- Lyft Pink - Lyft team members get an exclusive opportunity to test new benefits of our Ridership Program
Company HQ
China Basin, San Francisco, CA
Articles
Founders
John Zimmer
(Co-Founder)Originally an Analyst at Lehman Brothers, Zimmer then founded Zimride which was a private ridesharing company that pivoted into Lyft.
Logan Green
(Co-Founder)Founded Zimride, a private ridesharing company which later pivoted into Lyft.
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