Senior Marketing Manager, YipitData
Corporate
$130-150k
+Equity & Performance-Based Bonuses
More information about location
Alternative data driven market & investment research firm
Open for applications
Alternative data driven market & investment research firm
201-500 employees
Open for applications
$130-150k
+Equity & Performance-Based Bonuses
More information about location
201-500 employees
Company mission
To usher in the new era of market research.
Role
Who you are
- This is an excellent opportunity for a dynamic marketing generalist with 4+ years of relevant marketing experience in a fast-paced environment
- 4+ years of relevant marketing experience in data, market intelligence, or B2B SaaS
- Experience creating and executing online and offline marketing strategies
- Have exceptional operational skills - organization, project management, and problem-solving - skills that have enabled you to be adept at understanding, deconstructing, streamlining, and optimizing complex, large-scale business processes
- High attention to detail and proven ability to manage multiple competing priorities simultaneously
- Impeccable written and oral communication skills - ability to articulate ideas and persuade stakeholders
- Excellent business judgment and strategic aptitude that resulted in a proven track record of driving measurable business results
- Strong analytical skills and ability to derive actionable conclusions from large data sets (Bias towards data-based decision-making!)
What the job involves
- As our Senior Marketing Manager, you will have the opportunity to help define the vision, build a team, and scale marketing for a fast-growing company
- In this role, you will have the opportunity to accelerate YipitData’s growth by building a world-class marketing engine
- As a valued thought partner, you will collaborate with the sales and product functions at YipitData to create and execute complex, multi-channel marketing strategies
- Be responsible for conceptualizing, building, and executing our full-funnel marketing plan
- Work with Corporate team leadership to develop marketing strategies, including investment levels, strategic priorities, and execution
- Maximize customer acquisition and engagement through the development of channel and strategic initiatives
- Understand and articulate the target customer; understand new and competitive products, trends, and opportunities
- Understand key lead drivers (email, social, etc.) Track and optimize them to accomplish business goals, document the results and share best practices across the team
- Partner with stakeholders within and outside the team to drive critical strategic projects
- Understand how to get the most out of the tools you use to do your job and challenge the existing toolset, successfully working with technical teams to propose and evaluate enhancements that improve efficiency and functionality
- Build and operate effective and efficient mechanisms to identify opportunities, tackle challenges, and enable execution
Our take
Annual expenditure on data sets amongst U.S. asset managers has grown to over $1 Billion since the turn of the decade and is only growing. Alternative data providers like YipitData are providing answers to such investors.
By focusing on disruptive, digital-first sectors, they provide maximum value to their clients. In recent times, ridesharing, e-commerce marketplaces, and payments companies have experienced the most impressive growth in value while simultaneously being the hardest to price.
In recent years, YipitData has emerged as a leading provider of highly accurate and detailed research and analytics in the rapidly evolving landscape of disruptive and digitally enables sectors. With an impressive client base of over 480 investment funds and corporations, YipitData is poised to capitalize on its momentum, expanding its product innovation and venturing into new markets.
Freddie
Company Specialist
Insights
Many candidates hear
back within 2 weeks
40% female employees
-10% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Dec 2021
$475m
SERIES E
May 2019
$85m
LATE VC
Total funding: $577m
Company benefits
- Flexible work hours
- Flexible vacation
- Generous 401K match
- Parental leave
- Team events
- Wellness budget
- Learning reimbursement
Company values
- Impact
- Selflessness
- Judgment
- Transparency
- Self-Improvement
- Experimental
- Inclusivity
- Efficiency
- Positivity
- Protective
Company HQ
Midtown Manhattan, New York, NY
Articles
Leadership
Vinicius Vacanti
(CEO)Previously worked as an Analyst Intern at Merrill Lynch and as an Analyst at the Blackstone Group. Also an experienced Associate having worked at Quadrangel Group.
Salary benchmarks
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