Design Manager, Kooth

£38.3-45k

Adobe Creative Suite
CSS
HTML
Photoshop
Illustrator
InDesign
Mid and Senior level
London

1-2 days a week in office

Kooth

Effective personalised digital mental health care platform

Open for applications

Kooth

Effective personalised digital mental health care platform

201-500 employees

HealthcareB2CB2BMental healthWellbeingMedTech

Open for applications

£38.3-45k

Adobe Creative Suite
CSS
HTML
Photoshop
Illustrator
InDesign
Mid and Senior level
London

1-2 days a week in office

201-500 employees

HealthcareB2CB2BMental healthWellbeingMedTech

Company mission

Kooth's mission is to create easy to access online mental health services that work alongside you to provide compassionate and effective support.

Role

Who you are

  • Highly experienced in Adobe Creative Suite (Illustrator, InDesign & Photoshop)
  • Strong understanding of graphic design principles including typography, colour theory, layout and composition
  • Skilled at conceptualising and creating graphics and illustrations that effectively communicate complex concepts and ideas
  • Proficient in creating digital brand assets, such as web pages, social media graphics, email templates, web banners, and online advertisements
  • Ability to evolve and maintain strong brand systems that create consistent, relevant and impactful design across all touchpoints
  • Skilled in using design elements to create a narrative that aligns with the brand's values and resonates with the audience
  • Thorough understanding and experience in implementation of marketing strategy and insights
  • Some experience in designing and optimising web layouts, responsive design, and basic HTML/CSS knowledge
  • Strategic creative thinking: Able to align creative efforts with overarching business goals and brand objectives
  • Leadership: Able to motivate, mentor, and guide permanent and freelance team members to achieve their best creative potential
  • Communication: Able to articulate ideas clearly and effectively, both verbally and visually, to convey design concepts to team members and wider organisation
  • Time Management: Can efficiently manage multiple projects, adhering to deadlines, and ensuring a high quality of work both at an individual and team level

What the job involves

  • Reports to: Head of Content and Creative
  • Direct Reports: Design and Production Executive
  • Combine team management, creative direction & graphic design skills to shape a strong brand presence, guide innovative and relevant design, and drive a successful creative process for effective team collaboration
  • Project / Team Management -10%
  • Creative Direction - 30%
  • Graphic Design - 60%
  • Project / Team Leadership:
  • Oversee the creative project pipeline, ensuring the process runs smoothly and that projects - from conception to completion - are of a excellent standard, are well-managed and are delivered on time
  • Work with external freelancers and specialist creatives, overseeing the integrity of the Kooth brand visual guidelines
  • Review and approve high profile creative materials, ensuring they meet brand guidelines, are visually appealing, and effectively communicate the intended message
  • Collaborate with internal teams and stakeholders to understand project requirements and integrate design solutions effectively
  • Conduct regular performance evaluations for team members and identify areas for professional development and growth
  • Creative Direction:
  • Provide creative direction and mentorship to the design team, ensuring projects are aligned with brand guidelines and creative objectives
  • Working with content creator / copywriter colleagues, conceptualise creative concepts for primarily digital marketing campaigns and brand projects
  • Lead collaborative sessions to generate innovative and compelling ideas for creative initiatives
  • Offer guidance and feedback to team members, assisting them in refining ideas, designs, and content to meet creative and brand standards
  • Champion a culture of continuous improvement, encouraging the team to nurture creativity, experiment, learn from failures, and push creative boundaries
  • Graphic Design:
  • Design compelling graphics, illustrations, and visual assets for both digital and print mediums, including but not limited to website pages, social media, ads, presentations and promotional materials
  • Create visual content that effectively communicates the desired message while maintaining consistency and brand integrity
  • Assist in the consistency and evolution of the Kooth brand identity - developing and maintaining a cohesive look and feel that aligns with the company's overall brand positioning and values
  • Create brand design guidelines that establish rules and standards for the use of visual elements, including colour palette, typography, imagery, and overall design aesthetics for all brands under the Kooth umbrella

Application process

  • End date - 31/5/24

Salary benchmarks

Our take

Kooth offers free at the point of access mental health care to more than 5.4 million people via NHS commissioners, corporates, social workers, GPs and schools across the UK. It provides a mix of community-created content, forum sessions with other community members, and one-to-one counselling via online chat. All users sign up anonymously for the free-of-charge service and there's no digital tracking of session IP addresses. The aim is to provide a safe space where each person can get the support they need.

As a pioneer in online counselling, Kooth brings together emerging technologies with innovation in clinical practice and evaluation to create new models of care in mental health. The 2020-hired CEO Tim Barker’s data science experience will prove very useful in exploring whether there are patterns in its historic dataset that can be helpful to future users.

Kooth’s 2020 IPO came at a time when London listings were sparse. A testament to the important contribution its services can make at a time when businesses are becoming more conscious of the need to foster well-being in their employees and in the wider world. This is further exemplified by the 33% soar in share prices after a contract was announced to serve 13 to 25-year-olds in California.

Freddie headshot

Freddie

Company Specialist

Insights

Few candidates hear
back within 2 weeks

10% employee growth in 12 months

Company

Company benefits

  • 28 days (plus Public Holidays)
  • Yearly professional training programmes structured around you
  • Pension contributions
  • Remote Working
  • Healthshield Care plan
  • EAP programme, 24/7 Telephone Mental Health & GP
  • Annual company share option awards
  • Life Assurance (up to four times the amount of your annual salary)
  • Cycle to Work Scheme
  • Incapacity Income Protection

Company values

  • Alongside you - We are alongside you, warm, welcoming and companionable
  • Flexible - We offer choice because you are in control of what you need
  • Compassionate - We don’t judge. We listen, counsel and support
  • Committed - No matter what support you need, we’re here to help
  • Safe - We are a safe space for users and we are serious about safeguarding

Company HQ

Paddington, London, UK

Leadership

Tim Barker

(CEO, not founder)

Worked previously as the CEO at DataSift and in Platform and Go-to-Market strategy at Meltwater after the company's acquisition of DataSift. Became Kooth's CEO in 2020.

Diversity & Inclusion at Kooth

  • LGBTQIA+ Inform, Support, Change & Celebrate campaign

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