Product Marketing Vice President, Snyk
Developer security platform
Job no longer available
Developer security platform
1001+ employees
Job no longer available
1001+ employees
Company mission
To empower businesses to develop fast and stay secure.
Role
Who you are
- You have previous experience marketing Enterprise B2B software, SaaS offerings a plus
- You have consistent experience driving large scale, multi-faceted product launches
- You have experience in supporting Integrated GTM motions that includes sales, channel and services partners, strategic alliances and technology ecosystems
- You have some experience with the developer and DevOps ecosystem and practices
- You love creating great content in novel ways, whether it’s enterprise messaging, sales collateral or how-to videos
- You love developing and scaling cohesive global teams
- You are collaborative, an excellent communicator, and responsive
- You enjoy being an enthusiastic spokesperson of technical and corporate narratives with internal and external audiences
- You prioritize effectively and are comfortable balancing changing requirements
What the job involves
- We’re looking for an energetic, hands-on technical product marketer and storyteller to lead a dynamic team of seasoned professionals in the positioning and communication of Snyk’s value across all go-to-market channels
- Working cross-functionally, you will drive product marketing direction in developing go-to-market plans that demonstrate the value of Snyk’s solutions for both software developers and security professionals
- Your mission will be to drive a cohesive strategy for Snyk’s GTM positioning with security and development audiences from practitioner levels to the c-suite
- You will be responsible for product marketing direction, as well as driving competitive distinction with our position in the market
- In this role you will be collaborating cross-functionally with product management, sales, strategy and operation, as well as other marketing functions
- In this role you will be asked to have a firm pulse on market trends, customer requirements and buying behaviors in order to influence the product solution narratives for Snyk’s complete portfolio of offerings
- You will also be responsible for developing clearly articulated messaging for Snyk’s solutions and core use cases to be leveraged for sales and partner enablement
- Creating coherent, consistent, compelling messaging that articulates Snyk’s value and competitive distinction
- Enabling our enterprise sales team and our partners with clear understanding of Snyk’s value proposition and competitive differentiation
- Driving go-to-market product, capability and solution launches with precision and efficiency
- Providing input and strategy into product roadmap, strategy, and pricing based on market and customer research finding, industry analyst interactions and competitive findings
- Leading Snyk’s analyst relations strategy and team
- Educating sales, product management, marketing teams and the partner channel about competitive landscape and competitor offerings
- Defining team’s strategy, priorities, budget, hiring and OKRs to build and measure team results
- Developing enablement content and strategy, including case studies, videos, solution briefs, web content, presentations, data sheets, whitepapers and sales playbooks that can be utilized globally
Otta's take
Xav Kearney
CTO of Otta
Open source software is a highly lucrative market and is growing fast. However, open source components can come with vulnerabilities, and so their widespread use in apps becomes a liability to a company’s cybersecurity. Snyk has built a way to detect when those apps or components are compromised.
The company works with developers, who are now commonly the owners of application security. It integrates into existing developer workflows, compatible with the likes of GitHub, Bitbucket and GitLab, as well as CI/CD. Snyk also varies its approach with enterprises depending on their security needs, working on-premises, via the cloud or a hybrid. This puts the company in a strong position to target all enterprises as customers. In this, Snyk has already been successful - it has hundreds of customers, including Google and Salesforce.
Valued at $8.5bn back in 2021, Snyk has lately been focused on growth and platform improvement. It is not alone in the space, with competitors including SonarQube and Veracode, but has nonetheless remained one of the largest market players; raising funds in 2023 that come alongside an integration with ServiceNow, to further bolster the value of its offerings.
Insights
Some candidates hear
back within 2 weeks
32% female employees
-21% employee growth in 12 months
Company
Employee endorsements
Intelligent people
"Some of the smartest people I have ever worked with and people are always willing to help, so this impacts you directly. Hugely experienced..."
Funding (last 2 of 11 rounds)
Jan 2023
$25m
LATE VC
Dec 2022
$196.5m
SERIES G
Total funding: $1.6bn
Company benefits
- Flexible working hours
- Work-from home allowances & in-office perks
- Time off for learning and self development
- Health benefits, employee assistance plans, and annual wellness allowance with unlimited one-on-one wellness coaching sessions
- Generous vacation and wellness time off, and country-specific holidays
- 100% paid parental leave for all caregivers
- Country-specific life insurance, disability benefits, and retirement/pension programs
- Mobile phone and education allowances
- Snyk Impact - Build a more inclusive tech industry and help us power a more sustainable and secure world with Snyk Impact programs
Company values
- Care deeply - We create positive change: We lead with empathy for our customers, partners, and Snykers globally to evolve our customers’ organizations, as well as communities in which we live and work.
- One team - We rely on each other: We extend beyond geographical and departmental limits, fostering collaboration, inclusion, and transparency in the ways we work and support each other.
- Customer Centric - We drive business impact: We build security solutions, adapting quickly to market changes to provide an outstanding customer experience, leading to adoption and high satisfaction.
- Forward Thinking - We shape the future: We are driven by our ambition to inspire trust and lead the industry, surpassing limits to build unparalleled technology.
Company HQ
Financial District, Boston, MA
Founders
Guy Podjarny
(President and Chairman of the Board)Founded Blaze (optimising websites) and was acquired by Akamai 2 years later. Guy then was CTO for Akamai for 4 years.
Assaf Hefetz
(CTO)Previously Director of Technology at Supercom (provider of digital identity solutions).
Salary benchmarks
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Diversity & Inclusion at Snyk
- At Snyk, we're on a mission to make the digital world a safer place and we believe that a safer world starts with one that reflects all of us. From our global team at Snyk to our customers and partners around the world, we're building a company that celebrates our differences and leverages them as our strength. Snyk's core values secure our deeply connected culture, and help us to foster a safe, and inclusive company where everyone belongs.
- Snyk Resource Groups (SRGs) are Snyker-led groups whose purpose is to foster a community-focused, inclusive workplace where all employees feel like they belong. Through strategic programming, community building, networking events, and professional development opportunities, SRGs are the catalyst of Snyk’s inclusion, equity, and diversity efforts.. To date, we have six SRGs: Accessibility@Snyk, Asian@Snyk, Black@Snyk, Mosaic@Snyk, Queer@Snyk, SnykHER. Learn more about our SRG missions at: https://snyk.io/careers/
- We envision a more inclusive industry powering a more sustainable and secure digital world. Our focus on addressing problems for our social and environmental stakeholders positively impacts society and builds momentum for the entire Snyk community. Learn more at: https://snyk.io/about/snyk-impact/
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