Lead generation marketing technology
Job no longer available
Lead generation marketing technology
21-100 employees
Job no longer available
21-100 employees
Driftrock's mission is to make marketing better.
Jump to section
Driftrock's mission is to make marketing better.
Digital marketing has never been more important, with the majority of advertising spend being on digital channels. At the same time, navigating all the different digital marketing channels and knowing how and where to spend is very complex.
Driftrock is a social media advertising platform that provides tools and apps that integrate with brands existing data platforms to manage their customer insights. It makes it easier for marketers to navigate complexities and helps their customers reach more people while spending less, using the power of data.
The company has worked with major brands such as BMW, claiming to have reduced its customer acquisition costs by 56%. Driftrock is now enhancing its technology platform and expanding into new marketing channels such as Twitter and LinkedIn. With the effectiveness of digital marketing vs. other channels increasing, Driftrock has a good trend to capitalise on.
Kirsty
Company Specialist
Sep 2016
$1m
SERIES A
May 2014
$1m
SEED
This company has top investors
Founders
Matt Wheeler
(CEO)Founding Partner of Forward Partners (VC firm). Founded Omio.com, a mobile phone price comparison site. Once merged with uSwitch, Matt held a Director of Product role.
Diversity & Inclusion at Driftrock
Maryline Vigouroux (Operations Manager)