Product Marketing Manager, TravelPerk
+ Equity
3 days a week in office
Corporate travel platform
Job no longer available
Corporate travel platform
1001+ employees
Job no longer available
+ Equity
3 days a week in office
1001+ employees
Company mission
To connect people in real life in the most enjoyable and sustainable way possible.
Role
Who you are
- Proven experience in product marketing, ideally within the B2B or travel industry
- Strong analytical skills to interpret data and market research
- Excellent written and verbal communication skills
- Ability to collaborate and lead cross-functional teams
- Creative thinking and problem-solving abilities
- Proficiency in marketing and analytics tools
- Strong project management and organizational skills
What the job involves
- The US is the second largest business travel market and a focus region for TravelPerk. With a recent acquisition, our team size has doubled as has our revenue in the US
- As our first PMM hire in the US, you will serve a critical role in capturing insights on customers, market trends, and competition at a local level to inform both revenue and product development opportunities
- You will also tailor positioning and lead launches for the US
- The role is highly cross-functional and you will partner closely with Sales, Marketing, Product, Engineering, Design, User Research, Communications and Customer Care teams
- Synthesize insights through analysis of customer feedback, competitor trends working with customer facing teams (e.g. Sales, Customer Care, Customer Research)
- Partner with product and revenue on opportunity sizing for prioritization of initiatives for the US market
- Craft compelling product messaging and positioning to address local customer needs
- Lead the planning and execution of GTM for product launches to communicate to relevant internal and external stakeholders, partnering with design to create localized assets, and channel owners (e.g. Sales, CRM, Content, Website) for distribution
- Develop and execute strategies to drive product adoption and customer engagement such as multi-channel action plans (e.g. CRM, ToolTips, sales enablement) alongside creation and monitoring of KPIs (e.g adoption metrics)
- Coordinate with the Sales Enablement team to provide Sales teams with the tools they need to effectively sell the product (e.g. training, sales decks and marketing collateral)
- Help create blog posts, whitepapers, case studies or webinars to communicate new product features
Our take
Although business travellers are often at the forefront of driving company growth, booking travel is typically a logistical nightmare as corporate travel tools are underdeveloped and stuck way in the past. TravelPerk has built a platform free from micromanagement, creating an experience that puts business travellers first.
TravelPerk's number of active users has grown year on year. Further, as well as more customers using the platform, those on it are using it more regularly. This is a clear signal that TravelPerk has a product market fit and is in scaling mode. The company has more than 2,000 customers, including scaleups like Revolut, Farfetch and Beyond Meat.
According to TravelPerk, its unit economics are strong already, which puts it in a strong position to grow without diluting itself too much through investment. The company is still innovating and said it is planning to release more products that will give the business traveller more freedom and flexibility than ever before. Its new Edinburgh hub and partnership with fintech unicorn Pleo, TravelPerk is undoubtedly committing to a period of scaling. Exemplifying this is its Series D funding of $104 million awarded in January 2024, which will boost TravelPerk's AI and automation capabilities to aid its growth.
Kirsty
Company Specialist
Insights
Some candidates hear
back within 2 weeks
47% female employees
22% employee growth in 12 months
Company
Funding (last 2 of 9 rounds)
Jan 2024
$104m
SERIES D
Jul 2023
$18.8m
GROWTH EQUITY VC
Total funding: $531.5m
Company benefits
- Stock options in the company
- Great healthcare benefits, including private healthcare and wellness programs
- Beautiful office with different spaces for every mood
- Fully stocked kitchen loaded with healthy food, snacks, and coffee
- Generous vacation time and flexible working hours
- The finest tech and anything else you need to do your best work
Company values
- We are owners
- Impact over effort
- A 7* experience
- We are a team
- Be a good person
Company HQ
El Parc i la Llacuna del Poblenou, Barcelona, Spain
Articles
Leadership
Avi Meir
(CEO)Founded Hotel Ninjas (hotel software) acquired 2 years later by Booking.com. Previously VP of budgetplaces.com (marketplace for hotels).
People progressing
Data Analytics Manager based in Barcelona
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
Submit your salary to help other candidates with crowdsourced salary estimates.
Diversity & Inclusion at TravelPerk
Felicia Norman-Williams (VP People)
- We have created the Perk Promise: our commitment to ensuring our people live their best life, do their best work and fulfil their potential in a community where they feel like they belong. This forms part of our Belonging philosophy, centred on creating an inclusive workplace.
- Beyond nationality and gender, we embrace various forms of diversity. Our hiring processes and language are inclusive, encouraging all candidates to apply. We follow a meritocratic approach in rewarding the right behaviours and performance.
- In our Tech department, we're dedicated to supporting women in tech. We’ve launched the TravelPerk Academy in partnership with All Women, promoting equal opportunities. Our first graduates include five talented women who became our Software Engineers. We also have a 'Women in Builders' community, which provides a safe space for women in tech to learn and share together. We run workshops on product diversity, inclusion, and unconscious bias for the Builders team.
- Through these efforts, we cultivate a diverse, inclusive organisation where every individual can excel, contributing to our shared success
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