Paid Search Specialist, Adevinta
+ Annual bonus and Employee Stock Purchase Program
More information about location
2-5 days a week in office
Digital marketplace specialist & family of local digital brands
Job no longer available
Digital marketplace specialist & family of local digital brands
501-1000 employees
Job no longer available
+ Annual bonus and Employee Stock Purchase Program
More information about location
2-5 days a week in office
501-1000 employees
Company mission
To create perfect matches that help everyone and everything find a new purpose through technology, talent and trusted brands.
Role
Who you are
- You are technically sound, and a good data detective
- Native Dutch language skills and Proficient English language skills
- 3+ years Digital Marketing experience (particularly Search)
- Strong expertise with proven track record in operational PPC account management (optimization, measurement, bidding, structure, audience management, targeting, keyword research, ad copy writing)
- Strong skills in Google Ads, Microsoft Ads, Google Shopping
- Experience in managing dynamic ad campaigns with product feed
- Management and understanding of tracking pixels and Google Analytics
- Experience in app marketing and marketing automation are a bonus
- A passionate & data driven media expert with great knowledge of the Dutch digital media landscape as well as progressive measurement & optimisation techniques
- A strong teammate who enjoys collaborative, dynamic team settings
- Demonstrated digital paid media execution to very elevated expectations, with Individual responsibility for great performance
- Uplifting demeanour, willingness to develop further, proactive, Innovative and enterprising way of thinking
- Proficient in autonomously managing and prioritising diverse tasks within challenging timeframes
- Proficient in fostering clear and effective dialogue: the ability to explain technical concepts to non-technical audiences, and guide team members on doing the same
- You are currently a resident of the Netherlands and you are entitled to work here (EU citizen, in possession of VISA, residence permit etc.)
- The option to work in a hybrid capacity is available
What the job involves
- We are seeking an experienced Paid Search Specialist to join the Benelux Marketing Team (based in Amsterdam) and Adevinta's global team of digital experts to lead on executing our search acquisition and retention roadmap
- You will be part of a great team of talents in an agile and international environment and a work culture that's been genuinely committed to diversity & inclusion
- You will be responsible for daily management of digital campaigns across multiple search platforms (Google Ads, Bing, Shopping), including campaign set-up, tracking, troubleshooting and optimization
- It is expected that the Paid Search Specialist will be the "go-to" expert for topics across our search channels
- The Paid Search specialist will run campaigns for our Re-commerce, Mobility and SMB verticals
- In this role you report into the Global Paid digital team, whilst embedded in the Marktplaats marketing team consisting of Paid Media, Integrated Marketing, Content, CRM & Analytics specialists as well as external strategic Ad Tech partners and various agencies
- Build Digital Marketing campaigns: experienced in day-to-day management of campaign set-up, trafficking, tracking, troubleshooting of digital campaigns on channels such as Paid Search, Feedbased Remarketing & Prospecting, Shopping and App Campaigns
- Manage and optimize Digital Marketing campaigns within your channel responsibility: you will be hands-on, with a continued strive to improve performance, embrace automation and technology to streamline processes
- Analyse, report, and present results: high level of cognitive analysis required and ability to understand data and the story it tells. Report these findings in a clear manner and identify additional opportunities
- Scale your expertise: Keep ahead of the industry landscape to identify any potential opportunities for our business. Communicate and share learnings locally and globally with the intent to drive and scale best practices
- Contribute to the identification of emerging media consumption & technology trends and test new ways to connect with our various audiences across multiple platforms & formats
- Combine excellent paid digital media market, technical knowledge & data analysis to help the team develop, activate, and optimize a large variety of sophisticated campaigns across the funnel
Otta's take
Theo Margolius
COO of Otta
Adevinta Spain is part of the global Adevinta family, which is publicly listed in its native Norway. The company as a whole is one of the world’s largest classified marketplace companies, boasting a portfolio of around 50 brands in over a dozen countries, and employing close to 10,000 people.
The Spanish arm owns a number of the country's top digital classifieds marketplaces including Fotocasa, InfoJobs, and Milanuncios. At a time when larger companies are acquiring scores of eCommerce startups – a concept dubbed “eCommerce rollups” – it’s really interesting that Adevinta seems to have made quite the head start.
Indeed the fact that Adevinta isn’t going after D2C brands, but the marketplaces themselves, is clever. Considering that well over $2 trillion is spent annually on online marketplaces, Adevinta Spain (as well as Adevinta as a whole) is operating from a position of strength in an extremely lucrative market, especially since a buyout by Blackstone and Permira in November 2023 was initiated. This will further bolster Adevinta's position as a market leader under strong new ownerhsip.
Insights
Company
Company benefits
- Our work model prioritises remote work combined with face-to-face dynamics in the office that help us connect and make strategic decisions as a team. There are a minimum of 5 face-to-face days per quarter that you will pick with your team, that is, a minimum of 20 days a year, of which there are 8 days that we have chosen for everyone because they are meetings that reinforce our culture as a company (development conversations with managers, the creation of objectives or the summer celebration and Christmas party).
- Furthermore, you have the option of working up to four weeks a year from wherever you'd like. To do this, you must have a good internet connection and be able to follow the team's schedules.
- Every year we engage into benchmarking against the external market in order to create competitive compensation packages. Moreover, we do have plans that allow you to "flex your gross salary" in order to purchase benefits such as meal vouchers, commuters card, training and child care.
- We have Apple, Dell and Samsung options to choose the hardware that helps you most in your daily life. Choose between a Macbook Pro or Dell XPS laptop and an iPhone XR or Samsung S9 phone.
- Do you travel by car or motorcycle? We subsidize part of the parking cost.
- Your well-being is our priority. We cover fully for your medical insurance and we allow family members to be added to the policy for a discounted price.
- At the Barcelona office, you can enjoy sessions of 1 hour of physiotherapy.
- Do you like going to the gym? We sponsor 70% of the monthly fee of your chosen centre/ studio and we have agreements with both Andjoy and McFit for discounted membership prices.
- We enjoy 23 days of paid-time-off a year.
- We offer free breakfast and drinks at our Barcelona office every day of the week. You can also choose to enjoy the freshmade set daily menu in our canteen for an economical price. In Madrid on Tuesdays, Wednesdays and Thursdays you can enjoy free breakfast.
Company values
- Act For Max Impact
- Use Your Voice
- Grow Through Different Perspectives
- Win And Lose Together
- Experiment Bravely
Company HQ
Barcelona, Spain
Founders
Antoine Jouteau
(CEO (Not Founder))Previosuly Senior Advisor at FAMAE Impact, Investor at Voie 21, CEO at Leboncoin and Member of the Advisory Board at Orchestra-Prémaman.
Salary benchmarks
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Diversity & Inclusion at Adevinta
- Women in Leadership: Our global year-long accelerated development programme designed to get more women ready to succeed in leadership roles.
- The Change Makers: A peer-led grassroots group with a mission to create a workplace where differences are embraced and every single person feels like they belong. They run workshops and initiatives on topics such as unconscious bias, allyship and privilege tailored for Adevintans.
- LGBTQ+ community: Formed in early 2020 with the aim of providing a space for LGBTQ+ colleagues and allies to connect and share their experiences.
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