Platform Experience Designer, Persona
$120-170k
+ Equity package
Identity verification infrastructure solution
Be an early applicant
Identity verification infrastructure solution
201-500 employees
Be an early applicant
$120-170k
+ Equity package
201-500 employees
Company mission
To create the ideal identity verification experience for your business and customers.
Role
Who you are
- BFA or BA/BS degree in design, interaction, or related field
- 3+ years of relevant industry experience
- You’re incredibly curious and want to know the ‘why’ behind everything
- You’re a great collaborator, able to manage and prioritize multiple moving parts and stakeholders
- You’re proactive — you find opportunities instead of waiting for opportunities to find you
- You're a clear communicator with a knack for story-telling
- You think about patterns at scale and UX consistency
- You can give and solicit feedback to raise the quality bar
Desirable
- Frontend development, specifically proficiency in HTML, CSS, JS, React, TS
- Hi-fidelity prototyping
- Building or maintaining design systems
- Motion and/or 3D skills
- Experience designing for B2B/SaaS
What the job involves
- As a Product Designer focusing on Platform and Systems at Persona, your role will be critical in shaping the foundations of our platform experience
- This means both diving into deep product work, collaborating with engineering and product on end-to-end problems, but also extrapolate your work toward pattern definition and standardization
- The challenges you'll face require an aptitude for cross functional collaboration, product complexity, and analytical systems thinking
- Our teams are always iterating, evolving, and learning — we move fast
- Your role will be integral in building a world class platform experience
- Partner with our Identity Foundations and Data Products teams to build the most comprehensive solution to verify anyone, anywhere
- Tackle complex systems configuration challenges that require technical aptitude and creative brilliance
- Collaborate with Design Engineering to nurture and harden our design systems and pattern definitions
- Help to foster a vibrant Design team culture advancing our craft, process, and thought
- Advance clear and well-constructed points of view, backed by expertise, design rationale, customer data, and industry trends
Our take
Persona enables businesses to verify customer identities, fostering trust in online interactions and aiding in age verification, fraud prevention, and account recovery. It offers a comprehensive suite of automated identity verification components with worldwide coverage that can be configured, branded, and themed to create custom-tailored flows for any use case
Businesses and governmental organizations can access Persona’s platform via an API, which supports various documents from government-issued IDs to biometrics, ensuring customers are who they claim to be. Persona’s platform also collects passive signals such as a user’s device, location, and behavioral patterns to provide a more holistic risk profile, beneficial in financial and insurance contexts
Recently, Persona partnered with Member Driven Technologies (MDT) to enhance identity verification for credit unions. This partnership enables credit unions to adjust their identity verification flows in real-time based on risk signals, improving user conversion and fraud deterrence. The collaboration aims to streamline operations and strengthen fraud prevention, both digitally and in branches. Since founding, Persona has been scaling its offerings and now boasts a worldwide presence, serving clients in nearly every country and supporting 20 languages.
Kirsty
Company Specialist
Insights
Few candidates hear
back within 2 weeks
40% employee growth in 12 months
Company
Employee endorsements
Nice people
"Everyone who I have met and worked with so far have been intelligent and welcoming, and I feel like I can dive in and ask for help from anyone at..."
Funding (last 2 of 4 rounds)
Sep 2021
$150m
SERIES C
May 2021
$50m
SERIES B
Total funding: $217.6m
Company benefits
- Professional Development
- Catered meals
- Wellness benefit
- 401(k)
- Unlimited time off
- Parental benefits
- Mental health
- Health and wellness
- Bevsday (free drink on Wednesday)
- Family planning
Company values
- People first. We will not make decisions that are good for the business but are not good for people — whether those people are our customers, their customers, or our team.
- Pursue relentlessly high standards. We hold ourselves to a high bar today and a higher one tomorrow. While we celebrate our wins, we constantly strive to raise the bar.
- Lead by serving. We share early and often to push our work forward, creating a space where it’s ok to ask questions and show unpolished demos instead of waiting for a perfect spec.
- Work in public. We encourage collaboration and transparency, sharing early and often to push our work forward. We create a space that makes others comfortable to ask questions, share unfinished thoughts, and show unpolished demos instead of waiting for a perfect spec.
- Start small, think big. Starting small allows us to provide value while learning lessons without losing sight of our vision.
- Speed is not a tradeoff. Speed is important, but so is quality. We strive to find ways to optimize and increase both. Going fast does not imply that our quality will suffer. Instead, it means we focus on being more efficient while continuing to operate at a high level.
Company HQ
SoMa, San Francisco, CA
Articles
Leadership
Rick Song
(CEO)Bachelor's in Computer Science, Maths, Economics at Rice University. KPCB Engineering Fellow, then Engineer at Square.
Charles Yeh
(CTO)Studied Computer Science at Brown. Software Engineer at Zynga, and Technical Lead at Dropbox.
Salary benchmarks
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