Director of Product Marketing, Samba TV

• Bachelor's degree required; MBA preferred
• 5+ years of experience in product marketing, with a strong preference for experience marketing to agencies and brands
• Ad tech or TV analytics experience is a plus
• Exceptional writing and communication skills, with the ability to simplify complex concepts for diverse audiences
• Proven ability to drive results-focused marketing strategies while maintaining a clear strategic vision
• Strong ability to collaborate across teams and build credibility with product, sales, and customer stakeholders
• Passion for technology and innovation, with a deep understanding of market trends and customer needs
• Ability to thrive in a fast-paced, high-growth environment, navigating ambiguity with confidence and adaptability

• We are seeking a Director of Product Marketing to drive go-to-market strategies and support sales efforts across Advertisers, Publishers, and Tech Platforms
• This role will be instrumental in developing compelling messaging, creating impactful marketing collateral, driving thought leadership, and working closely with Product and Sales teams to achieve business objectives
• Lead the go-to-market (GTM) strategy for products, including target market definition, messaging, sales enablement, pricing, and market expansion
• Collaborate with Product Management to shape market strategy, conduct competitive analysis, and influence product roadmaps
• Partner with Sales and Services teams to drive revenue growth, improve customer retention, and enhance overall market positioning
• Develop and continuously refine marketing collateral, sales tools, and product storytelling assets to enhance engagement and conversion
• Establish thought leadership in the industry through content development, public speaking, and media contributions in collaboration with marketing and communications teams
• Align product marketing efforts with broader Samba TV portfolio innovations to maximize impact
• Support sales training and enablement, working with internal teams to develop training systems and curriculum

• Health & Wellness
• Health Coverage
• Volunteer Days
• Stock Options
• Unlimited PTO
• Team & Company Events

Total funding: $45.7m

Samba TV is improving the TV viewing experience by employing analytics to better personalise adverts and recommendations. With a scientific and algorithmic approach to how smart TVs work, the company enables TV businesses to better capture and serve consumers - an offering which has attracted the likes of Disney.