Field Marketing Director, Veeva

Salary not provided
Expert level
Boston
Veeva

Cloud-based software for life sciences

Job no longer available

Veeva

Cloud-based software for life sciences

1001+ employees

B2BEnterpriseSaaSCloud ComputingScience

Job no longer available

Salary not provided
Expert level
Boston

1001+ employees

B2BEnterpriseSaaSCloud ComputingScience

Company mission

Building the Industry Cloud for Life Sciences

Role

Who you are

  • 10+ years of enterprise software marketing experience
  • Exceptional communication, writing, and organizational skills
  • Well organized with very high attention to detail
  • Expert in Microsoft Word, PowerPoint, and Excel
  • Self-directed and able to manage multiple projects under aggressive timelines and expectations
  • Proficient in delivering content via social media tools, including LinkedIn and Twitter
  • Working knowledge of Salesforce, and marketing automation platform experience (Pardot)
  • Growth minded and a team player with a positive attitude

Desirable

  • Experience in administration, project coordination, and marketing operations
  • Experience in a high growth software or technology company

What the job involves

  • Own integrated marketing strategy for commercial cloud for emerging pharma and biotechs - partner closely with Sales and Strategy on objectives and themes
  • Create integrated marketing programs and communications that speak directly to the interests, and address the needs of key target buyers and influencers within emerging pharma accounts
  • Create awareness, nurture and educate key contacts within target accounts to drive more pipeline and accelerate sales opportunities
  • Design & execute 1:Few Account-Based Marketing (ABM) initiatives
  • Track, analyze, and optimize emerging pharma programs and ABM initiatives
  • Identify and act on opportunities to improve programs and ABM effectiveness through better audience segmentation, marketing techniques, and processes
  • Work cross-functionally with Sales, Sales Enablement, Strategy, Product Marketing, Creative Services/Digital, Customer Marketing, and Marketing Ops teams to ensure optimal orchestration and effectiveness of marketing programs
  • Build and maintain a complete and accurate account and contact database

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Insights

18% employee growth in 12 months

Company

Company benefits

  • Fitness and wellness reimbursement
  • 2% salary towards personal development
  • Childcare vouchers
  • Work anywhere
  • Home internet reimbursement

Our take

Veeva was created out of a predicted need for cloud-based enterprise software at a time when this software was nascent, and when current systems were archaic and cumbersome to use. By focusing on the life sciences sector, the company fills a niche to help some of the most operationally complex businesses run efficiently.

Veeva has managed to position itself as the go-to solution for large and growing companies in the life sciences sector by offering fully comprehensive cloud solutions that support the most critical functions from R&D to commercial.

The company has over 800 customers, ranging from the world’s largest pharmaceutical companies, such as AstraZeneca, to emerging biotechs. For future growth, Veeva looks to the continual development of its services and expansion of its customer base. Its 2024 launch of the Veeva Compass Suite for commercial data products gives a more comprehensive view of patient information and exemplifies how Veeva is strengthening its product to meet future challenges.

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Freddie

Company Specialist at Welcome to the Jungle