Product Marketing Manager/Senior Manager, Veeva

Salary not provided
Senior level
Boston
Veeva

Cloud-based software for life sciences

Open for applications

Veeva

Cloud-based software for life sciences

1001+ employees

B2BEnterpriseBiologyCloud ComputingScience

Open for applications

Salary not provided
Senior level
Boston

1001+ employees

B2BEnterpriseBiologyCloud ComputingScience

Company mission

To help companies of all sizes bring products to market faster and more efficiently, and maintain compliance.

Role

Who you are

  • 5+ years of B2B product marketing experience; demonstrated success marketing complex enterprise cloud software solutions
  • Prior enterprise software product marketing experience 3+ years for a manager; 5+ for sr. manager
  • Able to work independently with little management oversight
  • Exceptional written and oral communication skills with a demonstrated ability to develop clear, concise, compelling messaging, and a persuasive writing style
  • Strong presentation skills
  • Ability to lead and influence across functions
  • Fast learner, detail-oriented, and must enjoy fast-paced work environments
  • Proven ability to build relationships with other teams and across all levels
  • Self-motivated, innovative, collaborative, creative, and analytical
  • Strong project management skills with exceptional attention to detail
  • Proven ability to excel in a dynamic, fast-paced environment
  • Bachelor's degree

Desirable

  • Success bringing innovative B2B offerings to market

What the job involves

  • As the Product Marketing Manager, you will be responsible for driving all messaging and assets that support demand generation, field enablement, and customer marketing activity
  • This person will own and develop all qualitative and quantitative content and collaborate closely with global Marketing, Product Strategy, Product Management, Sales, and Professional Services to drive Veeva’s growth and our customer’s success
  • Develop an annual marketing plan in collaboration with field marketing
  • Create go-to-market programs for new offerings, market segments, and geographies
  • Gain a deep understanding of buyer needs and how Veeva solutions meet those needs
  • Develop product messaging to be used across all media and customer engagement channels
  • Empower sales to communicate our products effectively to prospective customers
  • Lead global cross-functional launch and release marketing initiatives
  • Partner closely with product and market strategy to gain a deep understanding of product vision, upcoming functionality, and determine how best to communicate this externally
  • Build product awareness through PR, article placements, and social media
  • Proactively identify customer success and bring those stories to life for use in marketing
  • Create content (e.g. thought leadership, videos, website copy, blog posts, infographics) to articulate the benefits of the solution to the marketplace
  • Create and maintain a library of sales tools, such as customer presentations and competitive materials

Otta's take

Theo Margolius headshot

Theo Margolius

COO of Otta

Veeva was created out of a predicted need for cloud-based enterprise software at a time when this software was nascent, and when current systems were archaic and cumbersome to use. By focusing on the life sciences sector, the company fills a niche to help some of the most operationally complex businesses run efficiently.

Veeva has managed to position itself as the go-to solution for large and growing companies in the life sciences sector by offering fully comprehensive cloud solutions that support the most critical functions from R&D to commercial.

The company has over 800 customers, ranging from the world’s largest pharmaceutical companies, such as AstraZeneca, to emerging biotechs. For future growth, Veeva looks to the continual development of its services and expansion of its customer base. Its 2024 launch of the Veeva Compass Suite for commercial data products gives a more comprehensive view of patient information and exemplifies how Veeva is strengthening its product to meet future challenges.

Insights

Some candidates hear
back within 2 weeks

18% employee growth in 12 months

Company

Funding (2 rounds)

Jun 2008

$4m

EARLY VC

Feb 2007

$3m

EARLY VC

Total funding: $7m

Company benefits

  • Wellness reimbursement
  • 2% salary towards personal development
  • Childcare vouchers
  • Work from home opportunities
  • Health insurance

Company values

  • Do the Right Thing
  • Customer Success
  • Employee Success
  • Speed

Company HQ

Pleasanton, CA

Founders

Matt Wallach

(Board Member)

Previously Chief Marketing Officer at Health Market Science for 2 years and General Manager - Pharmaceuticals & Biotechnology at Siebel Systems for 5 years.

Previously Staff Developer at IBM for 5 years and SVP of Technology at salesforce.com for 2 years

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