Lifecycle Communications Manager, Tally

$102-153k

Mid and Senior level
San Francisco Bay Area
Tally

Automated credit card debt payment

Job no longer available

Tally

Automated credit card debt payment

201-500 employees

B2CCredit ScoringEnterpriseCredit cardsAutomation

Job no longer available

$102-153k

Mid and Senior level
San Francisco Bay Area

201-500 employees

B2CCredit ScoringEnterpriseCredit cardsAutomation

Company mission

To fully automate people's finances to make them both less stressed and better off financially.

Role

Who you are

  • 3 years of hands-on experience working within a customer engagement platform, preferably Iterable
  • 3 Proven success in working with cross-functional teams, such as Product and Analytics, to create and execute against shared goals that are based on data-informed hypotheses
  • Ability to define quarterly road-map with aggressive milestones (including quantified KPI targets), and to execute on that strategy efficiently
  • Robust analytical skills with the ability to digest large data sets, communicate key insights and ask the right questions
  • Highly quantitative and drives decisions using data, from A/B testing to sound data modeling
  • Impeccable eye for detail and critical thinker who can develop creative solutions around (technical or resource) limitations
  • Experience with marketing platforms (mobile/desktop) like Adjust, Branch, Segment, Mixpanel, etc. And at least basic knowledge of HTML/CSS, SQL
  • Self-starter with an entrepreneurial mentality
  • Strong conversion-oriented copywriting skills

What the job involves

  • Develop and drive email, SMS, push and in-app message notification strategies that delivering best-in-class member communications that are proven by both quantitative and qualitative measurements
  • Plan and execute ongoing testing (layout, format, frequency, copy, etc.) to continuously improve multichannel performance that uncovers and unlock campaigns’ growth levers
  • Delivers meaningful and measurable value to our users executing against team/company OKRs for large cross-functional initiatives
  • Oversee and report on the execution of highly-targeted journeys/workflows as well as ad-hoc campaigns that help reach the company goals: product notifications, one-off messages, seasonal campaigns, etc
  • Work closely with product, design, and editorial to build a lifecycle member engagement experience
  • Adept with marketing automation/CRM systems (like Iterable), pushing the boundaries of what those systems can do
  • Partner with the acquisition and product teams to run A/B test across all the user-journey (testing messaging platforms, copy, landing pages, etc) to improve revenue and retention metrics
  • Experience with marketing platforms (mobile/desktop) like Adjust, Branch, Segment, Mixpanel, etc, and at least basic knowledge of HTML/CSS, SQL

Otta's take

Theo Margolius headshot

Theo Margolius

COO of Otta

For the millions of people across the globe who are in debt, structuring payments and financial planning can feel like a huge mountain to climb. Tally is a credit card payment app that is helping customers get debt free by consolidating credit cards and store cards into one manageable monthly payment.

Eligible clients are offered a customized low-interest line of credit. Once accepted, debts are consolidated and paid off with the Tally line of credit at a fixed rate. This is a saving grace for many people in debt who have a variable APR on multiple different cards which can be challenging to budget for. Tally charges an annual fee that's included in the line of credit so customers are not out of pocket (another smart move to help those who are already worried about cash flow).

Having achieved over $172m in funding and deploying add-on services like automatic student loan management and credit score improvement, Tally has recently brought Twitter's Jan Chong on board to grow the engineering team with a dual focus on recruiting and retaining talent as well as scaling products and capabilities so they can bring financial automation to more people.

Insights

Top investors

-8% employee growth in 12 months

Company

Funding (last 2 of 5 rounds)

Oct 2022

$80m

SERIES D

Jun 2019

$50m

SERIES C

Total funding: $172m

Company benefits

  • Get exposure to every facet of the business
  • Education budgets
  • Career development plans
  • Dog-friendly office
  • 401k
  • Flexible vacation policy
  • Weekly catered lunches
  • Happy hours
  • Free La Croix
  • Work from home opportunities
  • Health insurance

Company values

  • Don’t say nothing
  • Own the outcome
  • Change shoes often

Company HQ

Mission District, San Francisco, CA

Founders

Jason founded Gen110, focusing on consumer debt products, and Bask, a leader in remote technical support. Before launching Tally, they were an Associate at Voyager Capital, investing in early-stage media and software companies and were a Fellow at Leaders in Tech.

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