Marketing Manager, Snap

Salary not provided
Senior level
Amsterdam

4+ days a week in office

Snap

Social media & camera company

Be an early applicant

Snap

Social media & camera company

1001+ employees

B2CAugmented RealitySocialSocial MediaMobile

Be an early applicant

Salary not provided
Senior level
Amsterdam

4+ days a week in office

1001+ employees

B2CAugmented RealitySocialSocial MediaMobile

Company mission

To empower people to express themselves, live in the moment, learn about the world, and have fun together.

Role

Who you are

  • Multi-vertical subject matter expertise (Marketing experience preferred in the CPG, Auto, eCom/Retail, Finance, and Tech industries)
  • 5+ years experience in marketing or advertising, developing strategy, positioning and messaging including account planning, strategic planning, communications planning, product marketing or business strategy roles in advertising agencies or marketing organizations
  • Experience thinking creatively, communicating and presenting to large groups, and a deep proficiency in brand building
  • Ability to initiate and drive projects to completion with minimal guidance, and to work independently as well as collaboratively in a team environment
  • Travel required for marketing efforts as needed
  • Dutch language skills preferred

What the job involves

  • We’re looking for a Marketing Manager to drive marketing in the Netherlands, from our Amsterdam office
  • In this role, you’ll work closely with our NL General Manager, and partner with Creative, Product, Comms, Sales, and Insights teams to build and execute marketing programs which grow Snap’s business goals across revenue, community and AR
  • This role will report directly to the Senior Director of Marketing, who is based in London
  • Execute marketing strategies and related programs that bring to life Snapchat's positioning, in key cultural moments
  • Help Snap tell its audience and platform story by executing large scale events and smaller scale roadshows, at a high frequency
  • Deliver business marketing campaigns for the Netherlands markets with scaled events, collateral, industry bodies, educational workshops, webinars
  • Develop positioning and messaging for Snapchat's business solutions that resonates within each vertical industry
  • Lead relationships with cross-functional teams in creative strategy, product marketing, scaled business marketing, data science and sales
  • Able to measure the effectiveness of Marketing activities and the ROI of its expenditures

Our take

Snap is the social media giant that owns Snapchat, a social media mobile app released in 2011. Created to serve as a more emotive communication form than texting, the app has gained mass popularity, reaching upwards of 400 million daily users worldwide.

After rejecting a billion dollar acquisition from Meta (then Facebook) in 2013, Snap has found itself in competition with the social media giant, particularly with Instagram. Despite this, the company has marked a place for itself in the ever competitive social media space through developing features like a Discover tab, augmented reality lenses, in-app games, ads and monetisation options, as well as launching its paid service, Snapchat+.

Snap has so far not earned an annual profit since going public in 2017, but as Snapchat's user base has continually increased it has nearly closed the gap. Like other tech companies it suffered in late 2022 due to a surprise drop in advertising revenue, but has been rebuilding to its former trajectory since then. Given Snapchat's lasting popularity amongst young people, further success appears likely.

Kirsty headshot

Kirsty

Company Specialist

Insights

Top investors

Few candidates hear
back within 2 weeks

-9% employee growth in 12 months

Company

Funding (last 2 of 7 rounds)

May 2016

$1.8bn

SERIES F

Mar 2015

$200m

SERIES E

Total funding: $2.6bn

Company benefits

  • Paid maternity, paternity and family caregiver leave
  • Adoption, surrogacy, infertility and fertility preservation benefits
  • Backup child care coverage, caregiver assistance and digital maternity care support
  • Short-term disability, long-term disability, life insurance and AD&D insurance
  • Comprehensive medical coverage, including PPO, HSA and HMO options
  • Dental coverage, including orthodontia benefits
  • Vision coverage, including LASIK benefits
  • Gym perks and discounts
  • Team fitness classes, hikes and races
  • Sports leagues
  • Cooking and nutritional workshops
  • Generous time off and leave programmes
  • Meditation and yoga classes
  • Emotional and mental health support programmes and apps
  • Social gatherings, team outings and volunteering programmes
  • Speaker series, classes and subscriptions to educational programmes
  • Snap Inc. provides a 401(k) plan that allows you to save on a pre-tax, Roth and after-tax basis for your retirement (yes, we even have the Mega Backdoor option!)
  • Rocket Lawyer memberships
  • Financial education programmes
  • Compensation packages that let you share in Snap's long-term success!
  • Have a teammate going through a tough time? Lend them a hand through our internal Snap-a-wish programme! We'll work hard to make sure they get the support they need.

Company values

  • We Are Kind - We solve problems through action, make high-quality decisions and think with a strategic mindset
  • We Are Smart - We solve problems through action, make high-quality decisions and think with a strategic mindset
  • We Are Creative - We gracefully manage ambiguity, cultivate innovation and demonstrate an insatiable desire to learn

Company HQ

Sunset Park, Santa Monica, CA

Leadership

Evan Spiegel

(CEO)

Graduated from Standford with a BS in Product Design.

Bobby Murphy

(CTO)

Studied Mathematical and Computational Science at Stanford.

Salary benchmarks

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