$60k
+OTE
Automated marketing messaging platform
Job no longer available
Automated marketing messaging platform
201-500 employees
Job no longer available
$60k
+OTE
201-500 employees
Customer.io's mission is to empower marketers to create thoughtful messages.
Many businesses fail to achieve their marketing goals because they send impersonal messages to potential customers that do not incentivise them to take the desired action. Customer.io is a marketing automation tool that is setting out to change this by allowing companies to send hyper-targeted messages to specific audiences, driving retention and conversion.
It differentiates itself from competitors such as Klaviyo and Braze by using real-time behavioural data and advanced segmentation which allows marketers to target people based on personal attributes and web history.
Moreover, it provides users with the option to target specific audiences on multiple channels alongside emails, such as Facebook and Google. It already counts over 3,800 companies among its clients, including Reddit, Segment and Mapbox.
In January 2022, the company launched a mobile software development kit for iOS and Android, as well as announcing new integrations with data warehouse providers, including Amazon Redshift, Microsoft SQL Server, Snowflake, and Google Bigquery. Going on to raise considerable investment that year, Customer.io now plans to speed up product innovation and grow its team, as it seeks further success and growth into the future.
Freddie
Company Specialist
Aug 2021
$5m
SEED
Mar 2017
$3.4m
SEED
Nob Hill, Portland, OR
Leadership
Colin Nederkoorn
(CEO)Extensive experience in product management. Most recently was Product Manager at LendingTree for 1 year and then Head of Product at ChallengePost for 2 years.
John Allison
(Board Member)Worked various roles in software engineering since 2014. Previous Software Engineer at Gilt Groupe for 1 year and then became Head of Engineering at ChallengePost.com for 2 years.
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